# Stretching Plant-Based Pizza Cheeses KMC Potato Starch Makes Dairy-Free Cheese More Melty By Michael Hemsworth | Published 2024-11-29 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/kmc-potato-starch References: [vegconomist](https://vegconomist.com/food-and-beverage/cheese-alternatives/kmc-presents-potato-starch-ingredient-plant-based-pizza-cheese-stretching-melting/) & [kmc.dk](https://www.kmc.dk/)  Dairy-free cheese often lacks authenticity when it comes to melting and stretching when compared to milk-based alternatives, so this [KMC](https://www.trendhunter.com/trends/potato-starch) potato starch has been developed to help change this. The ingredient, called the CheeseMaker CF66, is formulated to help elevate the [texture and extensibility](https://www.trendhunter.com/trends/dsmfirmenich-maxirenevo) of [plant-based cheeses](https://www.trendhunter.com/trends/dairyfree-cheeses), which will make them perfect for placement on pizza and other recipes where they will be melted. This will give them a more authentic texture and thus broaden their appeal across a wider segment of consumers who are more discerning. Product Manager Ken Gregersen spoke on the KMC potato starch saying, "This leap in the development of plant-based cheese is remarkable. Getting the desired melt into plant-based cheese is not a problem. But achieving both stretchability with a satisfying texture and melting is unique. Cheese made with CheeseMaker CF66 retains its spreadability between 80°C and 20°C, making it an ideal option for food applications. For takeaway, the cheese remains appetising when it reaches the customer and meets consumer expectations for stretchability and melting – coupled with an unrivalled sensory experience.” Image Credit: KMC ## Trend Insights (Trend Hunter) - Score: 5.4/10 - Popularity: 62% | Activity: 68% | Freshness: 32% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Improved Plant-based Cheese Textures:** The development of CheeseMaker CF66 enhances the stretchability and meltiness, making plant-based cheese more comparable to dairy counterparts. - **Consumer Demand for Authentic Dairy-free Options:** Plant-based cheeses that mimic the sensory experience of dairy cheese cater to a growing market of discerning consumers seeking authentic alternatives. - **Innovative Starch Applications:** The use of specialized potato starch in CheeseMaker CF66 exemplifies innovative applications of common ingredients to solve industry-specific challenges. ### Industries Being Reshaped - **Plant-based Food Products:** Advancements like CheeseMaker CF66 in plant-based cheese formulations present new opportunities in the expanding market for dairy-free food products. - **Food Ingredients Manufacturing:** Specialized starches like CheeseMaker CF66 highlight the potential for ingredient manufacturers to innovate within the food processing sector. - **Ready-made Meals and Takeaway:** Enhanced plant-based cheese that maintains its quality during delivery opens up opportunities for ready-made meal and takeaway businesses to cater to vegan and lactose-intolerant customers. ## Related on Trend Hunter - [Stretching Vegan Cheese Ingredients](https://www.trendhunter.com/trends/ingredion-novation-indulge-2940.md) - [Plant-Based Candy Ingredients](https://www.trendhunter.com/trends/potato-starch.md) - [Plant-Based Cheese Formulations](https://www.trendhunter.com/trends/new-vegan-pizza-recipe.md) - [Plant-Based Cheddar Slices](https://www.trendhunter.com/trends/cultured-plantbased-cheddar-slices.md) - [Melty Alt Cheeses](https://www.trendhunter.com/trends/dairy-free-cheese-alternatives.md) - [Potato-Based Cheese Alternatives](https://www.trendhunter.com/trends/plant-based-alt-cheese.md) - [Lab-Made Milk Proteins](https://www.trendhunter.com/trends/labmade-milk-proteins.md) - [Grillable Hybrid Cheeses](https://www.trendhunter.com/trends/hybrid-cheeses.md) - [Italian-Style Plant-Powered Cheeses](https://www.trendhunter.com/trends/italian-4-cheeze-style-blend.md)