# Archival Suede Practical Sneakers adidas Resurrects the Köln Sneaker Model from Archives By Amy Duong | Published 2020-09-02 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/kln-sneaker References: [hypebeast](https://hypebeast.com/2020/9/adidas-originals-city-series-koln-reissue-fv1196) [adidas Originals](https://www.trendhunter.com/trends/sl-72-rs) introduces an archival design as the latest silhouette to join the [City Series](https://www.trendhunter.com/trends/city-jeans-adidas-gazelle) -- the Köln sneaker is resurrected for the occasion. The shoe was originally launched in 1979 and was on the market until 1984 at the time. It is made from a dark navy blue suede material across the upper and further accented with hits of red and white. The colors offer a stark contrast and it can be found on the heel tab and in the form of the Three Stripe branding. It sits on top of a full length foundation of a gum sole unit. To finish off the sneaker's design is the signature City Series gold foil branding detail, which celebrates the German city it shares its namesake with. Image Credit: Sneakersnstuff ## Trend Insights (Trend Hunter) - Score: 0.9/10 - Popularity: 5% | Activity: 13% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### Why This Trend Is Growing - **Archival Designs:** The revival of archival designs presents opportunities for brands to tap into nostalgia and attract consumers seeking unique and retro-inspired products. - **City Series Sneakers:** The introduction of sneakers inspired by iconic city series collections allows brands to capitalize on regional pride and cater to consumers who appreciate localized designs. - **Gum Sole Units:** The utilization of gum sole units in shoe designs offers a distinct aesthetic and opens up possibilities for brands to create footwear that stands out with its textured and durable soles. ### Industries Being Reshaped - **Footwear:** The footwear industry can benefit from the resurgence in archival designs and city series sneakers by offering consumers a wide range of unique and nostalgic options. - **Fashion Retail:** Fashion retailers have the opportunity to capitalize on the popularity of archival designs and city series sneakers by curating specialized collections that cater to consumers' desire for exclusive and limited-edition products. - **Sportswear:** Sportswear brands can leverage gum sole units to create sneakers that not only provide performance capabilities but also offer a visually distinct and fashionable element for athletes and fashion-conscious consumers. ## Related on Trend Hunter - [Navy Blue Collegiate Sneakers](https://www.trendhunter.com/trends/sl-72-rs.md) - [Iconic Shoe Colorways](https://www.trendhunter.com/trends/sl-72-og-shoes.md) - [Slim-Structural Leather Sneakers](https://www.trendhunter.com/trends/country-og.md) - [Slender Retro Sneakers](https://www.trendhunter.com/trends/sl-72-shoes.md) - [Textural Navy-Blue Suede Sneakers](https://www.trendhunter.com/trends/hamburg-sneaker-1.md) - [Cool Tonal Sneakers](https://www.trendhunter.com/trends/city-jeans-adidas-gazelle.md) - [Earthy Tonal Running Sneakers](https://www.trendhunter.com/trends/ghost-sprint.md) - [Summer-Ready Pastel Sneakers](https://www.trendhunter.com/trends/adidas-sneakers-1.md) - [Juxtaposing Dynamic Running Shoes](https://www.trendhunter.com/trends/adistar-cushion.md)