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# Femininely Tough Jewelry
The K/LLER Collection is Made for Those with a Killer Instinct

By Meghan Young | Published 2012-08-07 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/kller-collection
References: [coolhunting](http://www.coolhunting.com/style/kller-collection.php) & [kllercollection](http://www.kllercollection.com/)

The name of the K/LLER Collection perfectly sets the tone for this jewelry line. [Bold and tough](https://www.trendhunter.com/trends/chiyu), it is made for individuals with a killer instinct (figuratively, of course, not literally). Yet what the name doesn't allude to is the [feminine quality](https://www.trendhunter.com/trends/womenempowering-jewelry) that is still present in each design. Although the K/LLER Collection is easily androgynous, there is a femininity that will reel women in instantly.

Founded by Katie deGuzman and Michael Miller, designers based in Brooklyn, New York, the K/LLER Collection revolves around found materials and objects that have been deconstructed and reconstructed to form striking, one-of-a-kind pieces. The K/LLER Collection is comprised of bracelets, necklaces, rings and earrings in various finishes including brass and silver.

## Trend Insights (Trend Hunter)

- Score: 5.8/10
- Popularity: 80% | Activity: 85% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Key Themes Behind This Trend

- **Bold Jewelry:** Disruptive innovation opportunity: Designing bold jewelry that appeals to individuals with a killer instinct while still maintaining a feminine quality.
- **Androgynous Design:** Disruptive innovation opportunity: Creating androgynous jewelry that can attract both male and female customers, merging traditional gender roles in the industry.
- **Deconstructed Jewelry:** Disruptive innovation opportunity: Utilizing found materials and deconstructed objects to create unique and eye-catching jewelry pieces that stand out in the market.

### Where This Applies

- **Fashion Accessories:** Disruptive innovation opportunity: Introducing bold and androgynous jewelry designs that cater to the increasing demand for unique fashion accessories.
- **Sustainable Design:** Disruptive innovation opportunity: Incorporating the use of found materials and promoting sustainable practices in the jewelry industry to meet the growing consumer demand for eco-friendly products.
- **Artisanal Jewelry:** Disruptive innovation opportunity: Showcasing deconstructed and reconstructed jewelry pieces as artisanal creations, emphasizing the craftsmanship and individuality of each design.

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- [Recycled Metal Jewellery](https://www.trendhunter.com/trends/recycled-metal-jewellery-reformation-x-clair-waight-keller-create-a-limited.md)
