# Human Vending Machines Kit Kat's Man-Powered Promo at London Victoria By Jay Sorrels | Published 2009-02-19 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/kit-kats-human-vending-machine-at-london-victoria References: [realwire](http://www.realwire.com/release_detail.asp?ReleaseID=11406) & [kitkat-perfectbreak](http://www.kitkat-perfectbreak.co.uk/Front/) Japan is famous for its wacky, wonderful and generally amazing vending machines that sell everything from hot meals to ice cream, flowers and beyond. For special products and times, however, [human-powered vending machines](https://www.trendhunter.com/trends/automatica-project) have now become de rigueur. These are now being brought to the UK by [Kit Kat](https://www.trendhunter.com/trends/ai-campaign) to take the guesswork out of getting your favorite chocolate. The machine will be operated by a trained person inside so consumers can experience the speed of a traditional vending machine while having a quick chat to brighten their day. It’s an extension of the latest Kit Kat ‘Working like a Machine’ campaign, which demonstrates how taking a break can transport people out of the mundane and monotonous nature of everyday life. Seeing the machine itself and interacting with the vendor certainly is a fun break from the usual! ## Trend Insights (Trend Hunter) - Score: 6.2/10 - Popularity: 93% | Activity: 86% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Interactive](https://www.trendhunter.com/interactive) ## Key Themes ### What Makes This Trend Stand Out - **Human-powered Vending Machines:** The rise of human-powered vending machines presents an opportunity for businesses to create unique and personalized consumer experiences. - **Interactive Vending Machines:** The introduction of interactive vending machines opens up possibilities for businesses to engage customers and create memorable brand experiences. - **Promotional Experiences:** Using human-powered vending machines as a promotional tool can help businesses generate buzz and enhance customer engagement. ### Sectors Adopting This - **Food and Beverage:** The food and beverage industry can leverage human-powered vending machines to provide customers with a more interactive and personalized buying experience. - **Marketing and Advertising:** Businesses in the marketing and advertising industry can utilize human-powered vending machines as a creative and engaging promotional tool. - **Entertainment and Events:** The entertainment and events industry can incorporate human-powered vending machines to add an element of fun and novelty to their experiences. ## Related on Trend Hunter - [Nostalgic Video Rental Pop-Ups](https://www.trendhunter.com/trends/break-better.md) - [Heat-Sensitive Vending Machines](https://www.trendhunter.com/trends/heat-sensitive-vending-machine.md) - [Sandwich-Heating Vending Machines](https://www.trendhunter.com/trends/kepak-hot-vend-kiosk.md) - [Team-Building Vending Machines](https://www.trendhunter.com/trends/treat-vending-machine.md) - [Workday Break-Focused Campaigns](https://www.trendhunter.com/trends/teams-meeting.md) - [Fried Chicken Vending Machines](https://www.trendhunter.com/trends/sweet-tokyo-hot-crispy.md) - [Gamer-Inspired Snacks](https://www.trendhunter.com/trends/kitkat1.md) - [Whimsical Snack Machines](https://www.trendhunter.com/trends/jaffa-cakes-installation.md) - [Swapped Phone Campaigns](https://www.trendhunter.com/trends/kitkat-phone-break.md)