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# Candy Bar Blended Drinks
Dunkin's New Kit Kat Coolatta is Made with Real Kit Kat Pieces

By Katherine Pendrill | Published 2019-06-25 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/kit-kat-coolatta
References: [bustle](https://www.bustle.com/p/dunkins-new-kit-kat-coolatta-drink-is-going-to-make-your-summer-so-much-sweeter-18139986) & [delish](https://www.delish.com/food-news/a28105644/dunkin-kitkat-coolatta-summer-2019/)

Just in time for the official start of summer, [Dunkin](https://www.trendhunter.com/trends/candy-bar-signature-latte) has debuted a new Kit Kat Coolatta drink. Part-candy bar and part-frozen drink, this icy beverage is the ultimate way to beat the summer heat.

The new Kit Kat Coolatta is the latest addition to [Dunkin's ever-expanding Coolatta lineup](https://www.trendhunter.com/trends/dunkin-summer-menu). The drink starts with the classic Vanilla Bean Coolatta base, which is then blended with real [Kit Kat pieces](https://www.trendhunter.com/trends/kit-kat-cotton-candy). The result is a vanilla-chocolate shake with the satisfying crunch of wafer cookie pieces.

While the drink is available nationwide as of June 26th, those in New York City can sample the beverage a day early at the Dunkin location at 210 West 38th Street in Manhattan. It is this store that is being transformed into a temporary urban island oasis for New Yorkers in need of a mini vacation.

Image Credit: *Dunkin.*

## Trend Insights (Trend Hunter)

- Score: 4.0/10
- Popularity: 37% | Activity: 75% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Why This Trend Is Growing

- **Candy Bar-inspired Drinks:** Businesses in the food and beverage industry can innovate by creating candy bar-inspired drinks to cater to consumers who want unique and indulgent flavor experiences.
- **Blended Frozen Beverages:** The food and beverage industry has an opportunity to create more blended frozen beverages with various mix-ins to provide customers a refreshing and crunchy treat during the summer season.
- **Limited-time Offerings:** Restaurants and cafes can capitalize on the hype and buzz generated by limited-time offerings to attract customers and build brand awareness.

### Industries Being Reshaped

- **Fast Food:** Fast food chains can leverage blended frozen candy bar drinks to capture customers craving a sweet and refreshing summer treat.
- **Coffee Shops:** Coffee shops and cafes can attract new and existing customers by offering limited-time drink offerings and providing a unique in-store experience.
- **Retail:** Retail stores can collaborate with food and beverage brands to offer exclusive flavor profiles, such as candy bar-inspired drinks, to incentivize customer purchases and boost sales.

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