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# Nutty Gourmet Chocolate Bars
The New Kit Kat Chocolatory Moleson Features Gourmet Toppings

By Katherine Pendrill | Published 2016-01-26 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/kit-kat-chocolatory-moleson
References: [mashable](http://mashable.com/2016/01/25/kit-kat-chocolatory-moleson/?utm_campaign=Mash-Prod-RSS-Feedburner-All-Partial&utm_cid=Mash-Prod-RSS-Feedburner-All-Partial&utm_source=feedly&utm_medium=webfeeds) & [en.rocketnews24](http://en.rocketnews24.com/2016/01/25/presenting-the-the-kit-kat-chocolatory-moleson-the-first-ever-kit-kat-with-toppings/)

Just when you thought that Kit Kats could not get any better, Nestle has announced the release of a gourmet treat called the Kit Kat Chocolatory Moleson. Designed for the refined chocolate lover, this tasty chocolate bar puts a luxurious spin on a classic snack food.

The new Kit Kat Chocolatory Moleson is a gourmet chocolate bar that will be sold in select boutiques throughout Japan. The new treat is inspired by the European mendiant confection, which is a disc-shaped chocolate covered with nuts and dried fruit. The Kit Kat version of the iconic treat will consist of a regular chocolate bar topped with died cranberries and chopped almonds. Each bar is crafted by hand in order to give the classic snack food a gourmet upgrade.

## Trend Insights (Trend Hunter)

- Score: 5.4/10
- Popularity: 73% | Activity: 82% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Gourmet Snack Foods:** Opportunity for innovation in crafting gourmet culinary options out of basic snack foods such as chocolate bars.
- **Custom Confections:** Opportunity to experiment with recipes and use of unique toppings to offer high-end, customizable versions of classic snack foods.
- **Luxury Snacking:** Opportunity to target a higher-end market by offering indulgent versions of everyday snack foods.

### Sectors Adopting This

- **Food and Beverage:** Opportunity to revolutionize the snack food industry by introducing high-end, gourmet alternatives to traditional snack foods.
- **Confectionery:** Opportunity to create unique confections that add gourmet and luxurious elements to classic snack foods.
- **Retail:** Opportunity for niche gourmet food stores and boutiques to differentiate themselves and gain a competitive advantage in the market.

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