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# Mobster Menswear Editorials
'Kings Highway' in BlackBook April 2010 Shows the Life of a Go-Getter

By Marissa Brassfield | Published 2010-04-19 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/kings-highway-in-blackbook
References: [thefashionisto](http://thefashionisto.com/blog/alex-lundqvist-by-blair-getz-mezibov-blackbook-april-2010/) & [blackbookmag](http://www.blackbookmag.com/)

With movies like 'Goodfellas' and the series of 'The Godfather,' the mob has always been at the forefront of pop culture; 'Kings Highway' in BlackBook April 2010 continues that theme. Model Alex Lindqvist is captured by Blair Getz Mezibov in [Dolce & Gabbana and Prada](https://www.trendhunter.com/trends/luxury-menswear-campaign) as he goes about his [mobster daily duties](https://www.trendhunter.com/trends/saint-mxxxxxx).

From praying to special trips to a boxing arena and an auto shop, the mobster in 'Kings Highway' in BlackBook is clearly a busy man. The shoot was styled by Christopher Campbell.

## Trend Insights (Trend Hunter)

- Score: 3.8/10
- Popularity: 62% | Activity: 43% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### What's Driving This Trend

- **Mobster Fashion:** Opportunity for fashion brands to create menswear collections inspired by the mobster aesthetic.
- **Pop Culture References:** Opportunity for media and entertainment industries to leverage the ongoing fascination with mobster culture in movies, series, and other content.
- **Editorial Storytelling:** Opportunity for magazines and fashion publications to create narrative-driven photo shoots that capture the imagination of their audience.

### Who This Affects Most

- **Fashion:** Fashion industry can incorporate mobster-inspired designs and motifs into their collections.
- **Media and Entertainment:** Media and entertainment industry can continue to produce mobster-themed content to attract and engage audiences.
- **Publishing:** Publishing industry can create visually captivating editorial stories that transport readers into different worlds and narratives.

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