# Hawaiian Bun Burger Collaborations Sonic and King's Hawaiian Just Teamed Up for a New Burger Menu By Katherine Pendrill | Published 2019-04-29 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/kings-hawaiian References: [foodbeast](https://www.foodbeast.com/news/sonic-kings-hawaiian/) While King's Hawaiian has made its way to fast food menus before, now consumers can sink their teeth into the iconic hamburger buns at their local Sonic Drive-In. For the first time ever, King's Hawaiian has teamed up with Sonic on a lineup of meaty club sandwiches. There are two new sandwiches to choose from, with one featuring a piece of [fried chicken](https://www.trendhunter.com/trends/ham-and-swiss-pretzel-sliders) and the other topped with a beef patty. Both also include tomato slices, lettuce, Swiss cheese, bacon strips, and Sonic's Signature Sauce, which combines [BBQ sauce and honey mustard](https://www.trendhunter.com/trends/honey-bbq-bacon-burger). Of course, both sandwiches are also made with [King's Hawaiian hamburger buns](https://www.trendhunter.com/trends/kings-hawaiian-italian-deli-sliders), which are known for their signature fluffy texture and subtle sweetness. The result is two new burger options that are perfect for hot summer days. Image Credit: *Sonic Drive-In.* ## Trend Insights (Trend Hunter) - Score: 0.6/10 - Popularity: 5% | Activity: 4% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Collaborative Menu Offerings:** Collaborations between fast food chains and popular brands, like Sonic and King's Hawaiian, can lead to unique and enticing menu offerings for consumers. - **Gourmet Fast Food:** Fast food chains incorporating premium ingredients like King's Hawaiian hamburger buns into their menus provide a new take on traditional fast food, appealing to food enthusiasts. - **Flavor Fusion:** Combining different cuisines, such as the fusion of Hawaiian flavors with American fast food, offers an opportunity for innovative and unique taste experiences. ### Where This Applies - **Fast Food Chains:** Fast food chains have the opportunity to partner with popular brands and incorporate unique ingredients to attract new customers and differentiate themselves from competitors. - **Food and Beverage:** Food and beverage companies can explore collaborations with fast food chains to create specialized menu items that offer a unique taste and align with current market trends. - **Hospitality and Restaurants:** Restaurants and hospitality businesses can embrace the trend of collaborative menu offerings to enhance their offerings and provide customers with unique dining experiences. ## Related on Trend Hunter - [Collaborative Hawaiian QSR Sandwiches](https://www.trendhunter.com/trends/kings-hawaiian-sweet-heat-sandwiches.md) - [Hawaiian Bun Breakfast Sandwiches](https://www.trendhunter.com/trends/kings-hawaiian-breakfast-sandwich.md) - [Hawaiian-Style Chicken Burgers](https://www.trendhunter.com/trends/honolulu-hot-chicken-sandwich.md) - [Panko-Breaded Fish Sandwiches](https://www.trendhunter.com/trends/kings-hawaiian-fish-sandwich.md) - [Sweet BBQ Brisket Sandwiches](https://www.trendhunter.com/trends/kings-hawaiian-bbq-brisket-sandwich.md) - [Pillowy Tropical Burger Buns](https://www.trendhunter.com/trends/wonder-hawaiian-buns.md) - [Onion Ring-Topped Burgers](https://www.trendhunter.com/trends/chophouse-burger.md) - [Spicy Hawaiian Sandwiches](https://www.trendhunter.com/trends/hawaiian-spicy-chicken.md) - [Hawaii-Supporting Food Menus](https://www.trendhunter.com/trends/dog-haus-and-kings-hawaiian.md)