# Bath Bomb-Inspired Makeup Kimberley Margarita Creates Elaborate Looks Inspired by Lush's Products By Riley von Niessen | Published 2017-07-21 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/kimberley-margarita References: [popsugar](https://www.popsugar.com/beauty/photo-gallery/43752010/embed/43752139/) & [instagram](https://www.instagram.com/kimberleymargarita_/) Kimberley Margarita, a popular beauty blogger, began using her face as an art canvas shortly after she was diagnosed with endometriosis, a painful condition that reportedly kept her at home in order to cope with it's symptoms. Like many consumers, Kimberley Margarita is a fan of natural beauty brand [Lush's](https://www.trendhunter.com/trends/bath-bomb-kit) bath products, due to their bright bright colors, unique shapes, and soothing properties. In order to promote her fandom, the beauty blogger started posting Lush-inspired makeup looks on her [Instagram](https://www.trendhunter.com/trends/nars-campaign) account, which has amassed an impressive following of almost 550 thousand. All of the Lush-inspired looks feature prominent colors from the different bath bombs, as well as shapes, accents, and textures that also reflect them. ## Trend Insights (Trend Hunter) - Score: 5.6/10 - Popularity: 77% | Activity: 83% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Colorful Makeup:** Disruptive innovation opportunity: Develop a line of colorful makeup products inspired by vibrant bath bomb colors. - **Artistic Beauty:** Disruptive innovation opportunity: Create an online platform or app that connects beauty bloggers with brands for artistic collaborations. - **Inclusive Beauty:** Disruptive innovation opportunity: Design a range of makeup products that cater to individuals with specific health conditions, such as endometriosis, providing a sense of empowerment and self-expression. ### Who This Affects Most - **Beauty:** Disruptive innovation opportunity: Introduce interactive virtual reality experiences that allow consumers to virtually try on and experiment with makeup looks inspired by bath bomb colors. - **Social Media:** Disruptive innovation opportunity: Develop a platform that analyzes beauty bloggers' social media content to identify key trends and connect them with relevant brands for potential collaborations. - **Wellness:** Disruptive innovation opportunity: Create a line of beauty and wellness products that combine soothing bath bomb properties with makeup elements, providing a holistic approach to self-care. ## Related on Trend Hunter - [Cinematic Bath Bombs](https://www.trendhunter.com/trends/saltbomb.md) - [Digital Bath Bombs](https://www.trendhunter.com/trends/bath-bot.md) - [Skin-Loving Cruelty-Free Cosmetics](https://www.trendhunter.com/trends/skincare-makeup.md) - [Celebratory Bath Bombs](https://www.trendhunter.com/trends/hutan-limited-edition-bath-bomb.md) - [Color-Changing Bath Bombs](https://www.trendhunter.com/trends/color-changing-bath-bomb.md) - [Canine-Inspired Bath Bombs](https://www.trendhunter.com/trends/lush-shiba-inu.md) - [Cartoon-Inspired Body Care](https://www.trendhunter.com/trends/lush-1.md) - [Pixelated Bath Bombs](https://www.trendhunter.com/trends/minecraft-x-lush.md) - [Mashup Halloween Bath Products](https://www.trendhunter.com/trends/monster-mashup.md)