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# One-Shouldered Fur Shrugs
Kim Kardashian Fur Obsession is on the Rise

By Summer Luu | Published 2010-11-02 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/kim-kardashian-fur-obsession
References: [highsnobette](http://www.highsnobette.com/news/2010/11/02/kim-ks-one-arm-fur-shrug/) & [hollywoodlife](http://www.hollywoodlife.com/2010/11/01/kim-kardashian-fur-jacket-vest-scarf-nyc/)

Recently, this beautiful celebrity has been seen around town wearing fur to the max. The Kim Kardashian fur obsession can be seen in a wide variety of exotic fashions.

Keeping warm, Kim Kardashian's latest obsession has showed off [mini cropped jackets](https://www.trendhunter.com/trends/rudsaks-aspen), long vests and low-hanging scarves. Her newest addition to this furry wardrobe was last seen on Halloween as she sat front row at a basketball game wearing a [one-armed fur shrug](https://www.trendhunter.com/trends/boucl-alpaca-dropped-shoulder-aviator-jacket). Some may think it's a getup fit for the scary festivity or just plain gorgeous, but the Kim Kardashian fur obsession is definitely growing.

## Trend Insights (Trend Hunter)

- Score: 4.6/10
- Popularity: 70% | Activity: 59% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### What's Driving This Trend

- **Exotic Furs:** There's an opportunity for designers to create new collections that feature exotic and eye-catching fur designs.
- **Sustainable Furs:** As the demand for fur rises, there's potential for the development of sustainable practices for fur farming and harvesting.
- **Faux Fur Alternatives:** The rising popularity of fur fashion creates an opportunity for companies to develop and market high-quality faux fur alternatives.

### Who This Affects Most

- **Fashion:** This trend presents an opportunity for fashion designers to incorporate exotic and sustainable furs or create affordable faux fur options.
- **Farming:** There's potential for farmers to develop more sustainable practices in fur farming, providing a more ethical and environmentally-friendly product.
- **Textiles and Materials:** As demand for fur grows, there's potential for innovation in the fabrication of fur and faux fur materials to meet consumer demand in a sustainable and ethical manner.

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