# Sweetly Sparkling Rings Kim Kardashian Engagement Ring Gets a Candy Makeover from Ring Pop By Katherinev123 | Published 2011-08-18 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/kim-kardashian-engagement-ring References: [fashionetc](http://fashionetc.com/news/fashion/2766-kim-kardashian-ring-pop-engagement-ring) & [facebook](https://www.facebook.com/ringpop) If you’ve seen pictures of the Kim Kardashian engagement ring, you know it’s one ring that doesn’t skimp on sparkle (at $2 million, it better not!). Now, the candy brand Bazooka, which makes [Ring Pops](https://www.trendhunter.com/trends/milk-chocolate-ring-pop), has recreated Kardashian’s hefty 20.5 carat Lorraine Schwartz diamond ring in a sparkling candy version! The candified remodel of the $2 milion ring is similar to Kardashian’s in that it features a large central stone, encompassed on all sides by smaller “diamonds.” In comparison, the real-life Kim Kardashian engagement ring features a huge emerald-cut diamond in the middle and two flanking trapezoid-shaped diamonds. This sweet remake of the Kim Kardashian engagement ring is a special edition treat from Bazooka. It will be given to three lucky [Facebook](https://www.trendhunter.com/trends/hardees-show-us-your-meemaws) fans who write the winning story about their own dream engagement proposals on Ring Pop’s Facebook page. ## Trend Insights (Trend Hunter) - Score: 1.0/10 - Popularity: 2% | Activity: 19% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Why This Trend Is Growing - **Candy-remade Jewelry:** The trend of recreating expensive jewelry pieces in candy form offers a playful and affordable alternative for consumers. - **Celebrity-inspired Accessories:** Creating accessories inspired by popular celebrities' jewelry allows fans to feel connected and fashionable. - **Engagement Story Contests:** Engagement story contests on social media platforms provide brands with a unique opportunity to engage with their audience and generate user-generated content. ### Industries Being Reshaped - **Candy Manufacturing:** Candy manufacturers can explore collaborations with jewelry brands to create candy versions of popular and expensive jewelry pieces. - **Fashion Accessories:** Fashion accessory brands can tap into the celebrity-inspired trend and offer affordable alternatives to expensive jewelry pieces. - **Social Media Marketing:** Brands can leverage engagement story contests on social media platforms to increase brand visibility, engage with their audience, and generate user-generated content. ## Related on Trend Hunter - [Jewelry-Revealing Rock Candies](https://www.trendhunter.com/trends/mschf-4.md) - [Cocktail Flavor-Inspired Engagement Rings](https://www.trendhunter.com/trends/nontraditional-engagement-ring.md) - [Jewelry-Inspired Ice Pop Makers](https://www.trendhunter.com/trends/zoku-ring-pop-mold.md) - [Wearable Springtime Chocolate Products](https://www.trendhunter.com/trends/milk-chocolate-ring-pop.md) - [Collaboration Festive Desserts](https://www.trendhunter.com/trends/ring-pop-and-serendipity-3.md) - [Carrot-Shaped Engagement Rings](https://www.trendhunter.com/trends/carrot-gold-engagement-ring.md) - [Candy Chocolate-Themed Opulent Rings](https://www.trendhunter.com/trends/almost-champions.md) - [Onion Ring Proposals](https://www.trendhunter.com/trends/onion-ring-proposal.md) - [Wearable Candy Nail Polishes](https://www.trendhunter.com/trends/sally-hansen-x-ring-pop.md)