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# Killer Men's Neckwear
Tais Ties

By Elsa Blaine | Published 2008-09-28 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/killer-neckwear-for-men-tais-ties
References: [jcreport](http://www.jcreport.com/intelligence/tais-ties/230908/tai-one) & [tais-ties](http://www.tais-ties.com/)

Tais Ties are for the dude that must wear a tie, but wants to make more of a statement than paisley or stripes.

The collection includes ‘Bill Killed,’ a blood-red silk number riddled with gunshot holes, ‘Tattoo,’ a colorful piece with various skin art images, and ‘Pinky’ the most classic version with the tip sharply cut off. The more discreet ‘Dirty Business’ is a classic black tie, but when revealed from a closed jacket, the tie sports a red tip. My favorite is ‘Seppuku,’ a tie that features a solid black background with fine white diagonal lines and tiny drips of blood at its edges.

Sanne Manders, the other half of the hip Japanese-Dutch design company says, “We want to make ties for people who don’t like wearing ties.”

The ties are handmade with Italian silk, shipped in a wooden box/coffin and cost $150 each.

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 55% | Activity: 22% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### What's Driving This Trend

- **Statement Men's Neckwear:** There is a growing demand for unconventional neckwear designs that allow individuals to express themselves beyond traditional patterns.
- **Personalized Fashion Accessories:** Customization and personalization are valued features in fashion, even for standard formal wear like ties.
- **Edgy Tie Designs:** Consumers are increasingly willing to embrace bold and unconventional fashion choices that reject traditional formal wear aesthetics.

### Who This Affects Most

- **Fashion:** Businesses that tap into consumers' desire for statement pieces and individuality could capitalize on this trend by offering customizable, edgy neckwear for both formal and casual occasions.
- **Retail:** Retailers could offer unique ties that cater to the needs of consumers looking for unconventional tie designs as they seek to express their individuality.
- **Luxury Goods:** Luxury brands can invest in innovative design, manufacturing techniques, and materials to create personalized, high-quality, and unique ties that reflect consumer's nonconformist attitudes towards traditional fashion.

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