# Anime-Collaborative QSR Menus McDonald's Japan Joins Kiki's Delivery Service on New Burgers By Amy Duong | Published 2024-06-26 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/kikis-delivery-service References: [designtaxi](https://designtaxi.com/news/426864/McDonald-s-Kiki-s-Delivery-Service-Unite-To-Dish-Out-Bewitching-Burgers/) & [x](https://x.com/McDonaldsJapan?utm_source=DesignTAXI&utm_medium=DesignTAXI&utm_term=DesignTAXI&utm_content=DesignTAXI&utm_campaign=DesignTAXI&mx=2)  [McDonald's Japan](https://www.trendhunter.com/trends/european-burgers) announces its latest partnership to excite fans alike and this time, it is tapping the [beloved Kiki's Delivery Service](https://www.trendhunter.com/trends/anime-fast-food-collaborations) to create a range of burgers. There are [three burgers](https://www.trendhunter.com/trends/mcdonalds-taiwan) to launch and all of the flavors are inspired by European cuisine. The limited-edition menu launched on June 26th and will be available until the end of July 2024. The three sandwiches are served on square buns: the German Potato and Beef kicks off the selection which has a classic beef patty with a savory German potato filling paired with a mustard sauce. Those who prefer something spicier can opt for the Peperon Juicy Hot Chicken burger with a red pepper-infused chicken patty with garlic mayo. The last is a Bouillabaisse-style shrimp burger with a rich sauce and a dollop of aioli. Image Credit: McDonald's Japan ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 54% | Activity: 33% | Freshness: 25% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) ## Key Themes ### What Makes This Trend Stand Out - **Anime-inspired Food Items:** Blending pop culture references with culinary offerings, these menus appeal strongly to the fandom community. - **Cultural Fusion Cuisine:** Introducing European-inspired flavors into a Japanese fast-food setting creates a unique fusion dining experience. - **Limited-edition Menus:** The temporary availability heightens consumer urgency and exclusivity in the dining experience. ### Sectors Adopting This - **Quick-service Restaurants:** Fast-food chains leverage popular cultural themes to differentiate their offerings and attract niche markets. - **Marketing and Promotions:** Collaborations with iconic media properties can drive substantial media attention and customer engagement. - **Food and Beverage Innovation:** Introducing unconventional ingredients and flavor profiles can refresh brand appeal and attract adventurous eaters. ## Related on Trend Hunter - [Flavorful European Burger Lineups](https://www.trendhunter.com/trends/european-burgers.md) - [Celebratory Manga QSR Burgers](https://www.trendhunter.com/trends/mcdonalds-japan-evangelion-burgers.md) - [Hawaiian-Inspired QSR Menus](https://www.trendhunter.com/trends/hawaiian-burgers.md) - [Combat-Themed QSR Burger Menus](https://www.trendhunter.com/trends/mcdonalds-japan-street-burgers.md) - [NYC-Inspired Burger Menus](https://www.trendhunter.com/trends/come-on-baby-ny-burgers.md) - [Moon Viewing QSR Menus](https://www.trendhunter.com/trends/mcdonalds-tsukimi-family.md) - [Regionally Inspired Burgers](https://www.trendhunter.com/trends/otona-no-gotouchi-teriyaki-burgers.md) - [Autumnal Japanese QSR Menus](https://www.trendhunter.com/trends/mcdonalds-japan-tsukimi.md) - [NYC-Inspired QSR Burger Menus](https://www.trendhunter.com/trends/new-york-burgers.md)