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# Nomadic Griping Blogs
The '#KikinitinKorea' Tumblr is Hilarious

By Courtney Scharf | Published 2012-07-21 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/kikinitinkorea
References: [kikinitinkorea.tumblr](http://kikinitinkorea.tumblr.com/)

For anyone who's worked abroad, particularly in Korea, the '#KikinitinKorea' blog will be all too relatable.

Venting frustrations about [living abroad](https://www.trendhunter.com/trends/migroot) and in new territory, this [Tumblr](https://www.trendhunter.com/trends/tumblr-campaign)-based site is a spin-off of 'What Should We Call Me,' and uses GIF to illustrate the frustrations and experiences the writer goes through. Because of particular cultural aspects of Korean culture, and the way in which many from outside the country experience this culture shock, this blog is incredibly hilarious, and deals with frustrations in a way that's not insulting or offensive. From [reality TV stars](https://www.trendhunter.com/trends/the-daily-snoo) to old clips of Spongebob Squarepants, the GIF files used in the blog are wide-ranging and unpredictable.

Simple but effective, the '#KikinitinKorea' Tumblr is beyond funny, and provides a healthy way for 'waygooks' (foreigners of Korea) to vent.

## Trend Insights (Trend Hunter)

- Score: 0.7/10
- Popularity: 7% | Activity: 7% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet)

## Key Themes

### What Makes This Trend Stand Out

- **Expat Complaint Platforms:** Developing digital platforms that allow expats to express their frustrations in a relatable and humorous manner using popular media such as GIFs
- **Humorous Cultural Commentary:** Creating online content that uses humor to comment on cultural differences and challenges faced by people living in foreign countries
- **Gif-based Social Media:** The use of GIFs as a primary medium for storytelling and commentary on social media channels

### Sectors Adopting This

- **Social Media:** Building or expanding social media platforms that incorporate GIFs as a means of enhancing communication among users
- **Online Communities:** Creating online communities where people can share their experiences and struggles of living in foreign countries and explore other cultures
- **Humor and Satire:** Developing content creation industries that create humorous and satirical digital content for niche audiences such as expats and foreigners in foreign countries

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