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# Morbid Luxury Toys
The Kid Robot SSUReal Skull is Made of Vinyl and Gold

By Luisa Amanda Gomes | Published 2010-04-24 | Life-Stages
Source: Trend Hunter, https://www.trendhunter.com/trends/kidrobot-ssureal
References: [notcot.org](http://www.notcot.org/post/29933/) & [highsnobiety](http://www.highsnobiety.com/news/2010/04/13/highsnobiety-giveaway-kid-robot-black-x-ssur-ssureal-from-the-cradle-to-the-grave-vinyl-skull/)

New York-based artist Ruslan Karablan, also know as SSUR, has teamed up with Kid Robot to create the Kid Robot 'SSUReal From the Cradle to the Grave,' a [black vinyl skull](https://www.trendhunter.com/trends/berbrick-vecna) that's morbid yet something that you definitely want to get your hands on.

The Kid Robot SSUReal skull is outfitted with all sorts of goodies that make this a [unique toy for your mantle](https://www.trendhunter.com/trends/rollsroyce-cameo). The golden grill of the skull glistening in the firelight will certainly catch the attention of guests. How can you not want one?!

## Trend Insights (Trend Hunter)

- Score: 4.0/10
- Popularity: 57% | Activity: 55% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Youth](https://www.trendhunter.com/youth)

## Key Themes

### Key Themes Behind This Trend

- **Morbid Luxury Toys:** Disruptive innovation opportunity: Create high-end, luxury toys with a dark and edgy aesthetic to appeal to a niche market.
- **Vinyl Art Collectibles:** Disruptive innovation opportunity: Combine vinyl art and collectible toys to create unique and highly desirable products.
- **Collaborative Artist-brand Partnerships:** Disruptive innovation opportunity: Foster partnerships between artists and brands to create limited edition collectibles with a strong artistic appeal.

### Where This Applies

- **Art Toys:** Disruptive innovation opportunity: Design and manufacture art toys that bridge the gap between fine art and collectible merchandise.
- **Luxury Home Decor:** Disruptive innovation opportunity: Develop luxury home decor items that incorporate unconventional and morbid design elements, targeting a niche market.
- **Designer Collaborations:** Disruptive innovation opportunity: Facilitate collaborations between designers and creative personalities to produce unique and limited edition products.

## Related on Trend Hunter

- [Limited-Edition Vinyl Figures](https://www.trendhunter.com/trends/limitededition-vinyl-figures.md)
- [Designer Pop Culture Figurines](https://www.trendhunter.com/trends/kkplus.md)
- [Charming Creepy Collectibles](https://www.trendhunter.com/trends/deddy-bears.md)
- [Artist-Designed Toy Lineups](https://www.trendhunter.com/trends/art-toy-series.md)
- [90s-Inspired Plush Toys](https://www.trendhunter.com/trends/kidrobot-1.md)
- [NFT-Inspired Vinyl Toy Figures](https://www.trendhunter.com/trends/superbored-vinyl-art-toys.md)
- [Character Crossover Figures](https://www.trendhunter.com/trends/skullpanda-x-sanrio.md)
- [Broken-Aesthetic Sculpture Collections](https://www.trendhunter.com/trends/brokenaesthetic-sculpture-collection.md)
- [Soup-Themed Bunny Sculptures](https://www.trendhunter.com/trends/kidrobot-2.md)
