# Spicy Adobo Chicken Sandwiches Wings Etc. Just Added the Spicy Kickin’ Chipotle Chicken Sandwich By Katherine Pendrill | Published 2024-06-02 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/kickin-chipotle-chicken-sandwich References: [franchising](https://www.franchising.com/news/20240524_wings_etc_tests_kickin_chipotle_chicken_sandwich_pineapple_chipotle_margari.html) & [google](https://www.google.com/search?q=wings+etc+Kickin%E2%80%99+Chipotle+Chicken+Sandwich&sca_esv=616ade3b683ed7c0&udm=2&biw=1110&bih=703&sxsrf=ADLYWILFMxDpi7Vv4RgYl3eYWevyjgheTQ%3A1717327166339&ei=PlVcZtiyFNWNm9cP-r2_yAI&ved=0ahUKEwjYydmd5ryGAxXVxuYEHfreDykQ4dUDCBA&uact=5&oq=wings+etc+Kickin%E2%80%99+Chipotle+Chicken+Sandwich&gs_lp=Egxnd3Mtd2l6LXNlcnAiLXdpbmdzIGV0YyBLaWNraW7igJkgQ2hpcG90bGUgQ2hpY2tlbiBTYW5kd2ljaEjqAVDMAVjMAXAAeACQAQCYAQCgAQCqAQC4AQPIAQD4AQL4AQGYAgCgAgCYAwCSBwCgBwA&sclient=gws-wiz-serp#vhid=HQriZUf19udPfM&vssid=mosaic)  Wings Etc. is cranking up the heat this summer with the debut of its new Kickin’ Chipotle Chicken Sandwich. Perfect for anyone who likes their chicken with a bit of spice, the new Kickin’ Chipotle Chicken Sandwich delivers on Wings Etc.'s enduring promise of “Big Flavor." The new sandwich starts with Wings Etc.’s signature all-white-meat crispy chicken cutlet, which is then doused in a smoky and spicy Chipotle Aioli sauce made from a blend of pureed chipotle peppers in adobo sauce, mayo, and garlic. The sandwich is also served with pickles, cheddar cheese, lettuce, and sliced tomato on a toasted Brioche roll. As Rob Hensmann, CEO of Wings Wtc., explains, "Our new Kickin’ Chipotle Chicken Sandwich and Pineapple Chipotle Margarita are great options for anyone looking for a little adventure and variety in their dining experience." Image Credit: Wings Etc ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 21% | Activity: 26% | Freshness: 24% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Spicy-twist Sandwiches:** The inclusion of spicy chipotle aioli offers a new twist on traditional chicken sandwiches, appealing to spice enthusiasts. - **Flavor Fusion Dining:** Combining smoky and spicy flavors with classic ingredients meets the growing demand for bold, innovative taste experiences. - **Gourmet Fast Food:** Elevating a common fast-food option with premium ingredients like Brioche rolls and signature sauces caters to the gourmet fast food market. ### Who This Affects Most - **Fast Casual Dining:** The introduction of high-flavor, innovative sandwiches enhances the fast-casual dining experience for adventurous eaters. - **Condiment Production:** Developing unique sauces like the Chipotle Aioli opens new opportunities within the condiment industry for distinctive flavor profiles. - **Artisanal Bread Manufacturing:** Using premium bread such as Brioche rolls in mainstream menu items highlights a rising trend in artisanal bread production. ## Related on Trend Hunter - [Sauce-Smothered Chicken Sandwiches](https://www.trendhunter.com/trends/saucy-chicken-sandwich.md) - [Sweet-and-Saucy Chicken Sandwiches](https://www.trendhunter.com/trends/mango-habanero-chicken-sandwich.md) - [Flavor-Diverse Chicken Sandwiches](https://www.trendhunter.com/trends/wingstop-chicken-sandwich.md) - [Spicy-Sweet Chicken Sandwiches](https://www.trendhunter.com/trends/mango-habanero-crispy-chicken-sandwich.md) - [Sriracha-Spiced Chicken Sandwiches](https://www.trendhunter.com/trends/kickin-chicken-sandwich.md) - [Spicy-sweet Chicken Sandwiches](https://www.trendhunter.com/trends/new-honey-hot-chicken-sandwich.md) - [Menu Fusion Chicken Sandwiches](https://www.trendhunter.com/trends/golden-chick-1.md) - [Chipotle Grilled Chicken Sandwiches](https://www.trendhunter.com/trends/southwest-grilled-chicken-sandwich.md) - [Wing Brand Chicken Sandwiches](https://www.trendhunter.com/trends/wing-snob.md)