# Building Block Boots Kickers Teams Up With LEGO for Colorful Children's Footwear By Andrew Robichaud | Published 2009-06-19 | Life-Stages Source: Trend Hunter, https://www.trendhunter.com/trends/kickers-lego References: [shoppingblog](http://www.shoppingblog.com/cgi-bin/sblog.pl?sblog=6180918) & [kickers](http://www.kickers.co.uk/webapp/wcs/stores/servlet/Home_3_302) We’ve all made them and now we can wear them! Kickers is teaming up with [LEGO](https://www.trendhunter.com/trends/brick-clog1) for--you guessed it--a [LEGO shoe](https://www.trendhunter.com/trends/he-she-brick-slippers). Don’t be confused, the shoe isn’t constructed out of LEGO blocks, but Kickers has developed a [playful colorful design](https://www.trendhunter.com/trends/lego-and-nike) with an entire LEGO theme. The shoes come in three designs: black with Velcro, RGB with Velcro and a multicolored design with laces. Now our children can actually walk in our past (assuming LEGO isn’t cool anymore... but it IS!). ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 55% | Activity: 45% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Life-Stages](https://www.trendhunter.com/life-stages) > [Toys](https://www.trendhunter.com/toys) ## Key Themes ### What's Driving This Trend - **Playful Children's Footwear:** Opportunity for creating fun and engaging footwear designs that capture the imagination of children. - **Collaborations with Popular Brands:** Opportunity for partnering with well-known brands to create unique and appealing products. - **Incorporating Interactivity in Fashion:** Opportunity for integrating interactive elements into fashion items, making them more engaging and entertaining. ### Who This Affects Most - **Children's Fashion:** Opportunity for designing and manufacturing innovative and engaging fashion products for children. - **Footwear Manufacturing:** Opportunity for footwear companies to collaborate with other industries and create unique and exciting products. - **Toy Manufacturing:** Opportunity for toy companies to expand their product offerings by partnering with fashion brands to create playful and interactive items. ## Related on Trend Hunter - [Brick-Inspired Footwear](https://www.trendhunter.com/trends/brick-clog1.md) - [Building Block-Inspired Sneakers](https://www.trendhunter.com/trends/lego-x-nike-air-max-95-neon.md) - [Multi-Year Footwear Partnerships](https://www.trendhunter.com/trends/nike-and-lego-1.md) - [Playful Sport-Centric Partnerships](https://www.trendhunter.com/trends/nike-x-lego-group.md) - [Building Block Footwear Models](https://www.trendhunter.com/trends/lego-air-jordan-11.md) - [Footwear-Inspired Puzzle Brand Partnerships](https://www.trendhunter.com/trends/nike-and-lego.md) - [Building Block Decor Collections](https://www.trendhunter.com/trends/pottery-barn-kids-x-lego-collection.md) - [Building-Block-Inspired Bag Capsules](https://www.trendhunter.com/trends/herschel-x-lego.md) - [Building Block-Inspired Suitcases](https://www.trendhunter.com/trends/lego-luggage.md)