# Transparent Tummies Khristian Mendoza's ‘Transparency' is a Clear View on Design By Marissa Brassfield | Published 2009-06-06 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/khristian-mendoza-transparency References: [behance.net](http://www.behance.net/Gallery/Transparency/239563) & [cargocollective](http://cargocollective.com/khristianmendoza) Khristian Mendoza’s ‘Transparency’ is a photo set meant to illustrate the importance of transparency in design by showing how effective and appealing it can be. It’s a fascinating concept, but I’m far more entranced with the transparent tummies. Check out the related articles below for more clear and [transparent designs](https://www.trendhunter.com/trends/liquid-glass1). **Implications** - [Optical illusions](https://www.trendhunter.com/trends/zoom-chair) are a fantastic way to get people to double-take your art, packaging or your advertising campaign. Master the craft of tricking the eye and you'll be well on your way to mastering the craft of hooking in a consumer. Appearances are really important and it's all about getting your brand noticed in a world full of others just like you. ## Trend Insights (Trend Hunter) - Score: 2.0/10 - Popularity: 36% | Activity: 17% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design) ## Key Themes ### Why This Trend Is Growing - **Optical Illusion Packaging:** With the rise of optical illusions in design, there is an opportunity for companies to create packaging that catches the eye and stands out on crowded shelves. - **Transparent Furniture:** Transparency is becoming a popular trend in furniture design, with opportunities for designers to create unique and modern pieces that blend seamlessly into any space. - **Transparency in Advertising:** As transparency becomes increasingly important in marketing, there is a growing opportunity for companies to embrace honest and transparent advertising practices that build trust with consumers. ### Industries Being Reshaped - **Product Packaging:** The rise of optical illusions creates new opportunities for product packaging designers to create eye-catching designs for companies looking to stand out on store shelves. - **Furniture Design:** The trend towards transparency in furniture design presents an opportunity for companies to create unique pieces that are both functional and aesthetically pleasing. - **Marketing and Advertising:** As consumers increasingly demand transparency, companies have a chance to differentiate themselves by adopting transparent advertising practices and building trust with their customers. ## Related on Trend Hunter - [Transparent Bean Bag Furniture](https://www.trendhunter.com/trends/transparent-bean-bag.md) - [Sleek See-Through Suitcases](https://www.trendhunter.com/trends/translucent-luggage.md) - [Structural Transparent Bag Designs](https://www.trendhunter.com/trends/maria-olhovnikova.md) - [Crystalline Tech Devices](https://www.trendhunter.com/trends/apple-clear-series.md) - [Transparent Vinyl Player Concepts](https://www.trendhunter.com/trends/transparent-vinyl-player.md) - [Illusion-Inspired Design Collections](https://www.trendhunter.com/trends/ripples-collection.md) - [Shadow-Inspired Trays](https://www.trendhunter.com/trends/lightware-series.md) - [Lucite Furniture Collections](https://www.trendhunter.com/trends/draga-aurel.md) - [Transparency Driven Shoppers](https://www.trendhunter.com/trends/px-pulse.md)