# Woman-Focused E-Hailing Apps Kgosigadi Rides is a Safe Transportation App for Women and Girls By Kanesa D | Published 2024-04-22 | Social Good Source: Trend Hunter, https://www.trendhunter.com/trends/kgosigadi-rides References: [iol.co.za](https://www.iol.co.za/news/feel-good/all-female-e-hailing-service-created-by-black-south-african-woman-launched-0b172bfa-34fd-45b2-a3af-831a74f2d923) & [instagram](https://www.instagram.com/kgosigadi_rides/)  In South Africa, a new transportation platform called Kgosigadi Rides has emerged. It is specifically designed to address the [safety concerns faced by women](https://www.trendhunter.com/trends/girls-guide-to-the-world) and girls during their daily travels. This platform comes at a crucial time, given the concerning rise in crime, especially incidents involving women using [ride-sharing services](https://www.trendhunter.com/trends/lyft-teen-accounts). Kgosigadi Rides prioritizes safety as its foremost goal, aiming to provide a secure and empowering travel experience for women throughout South Africa. Tilly Legodi, the platform's Chief Executive, emphasizes creating a safe environment for women and girls to commute without fear. One of Kgosigadi Rides' key features is its collaboration with the Namola app, a [safety-focused application](https://www.trendhunter.com/trends/know-your-trips). Through this partnership, Kgosigadi Rides covers the subscription costs for Namola, enhancing safety measures and offering additional peace of mind to its users. Image Credit: Kgosigadi Rides ## Trend Insights (Trend Hunter) - Score: 6.7/10 - Popularity: 86% | Activity: 93% | Freshness: 23% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) ## Key Themes ### What's Driving This Trend - **Safety-focused Transportation Solutions:** Catering to the safety concerns of women and girls in transportation, platforms like Kgosigadi Rides are pioneering safety-focused travel experiences in the industry. - **Collaborative Safety Partnerships:** Partnerships with safety-focused applications like Namola showcase a trend of collaboration to enhance security measures in transportation services. - **Empowering Commuting Experiences:** Kgosigadi Rides aims to empower women and girls during their daily commutes, revolutionizing the way transportation services prioritize user empowerment. ### Who This Affects Most - **Transportation & Ride-sharing:** In the transportation and ride-sharing industry, there is an opportunity to innovate by developing solutions that prioritize safety and empowerment for women and girls. - **Safety Applications:** The rise of safety applications like Namola signifies a growing need for safety-focused technologies within the industry to enhance security measures. - **Gender-specific Services:** The emergence of gender-specific services like Kgosigadi Rides highlights the potential for industries to cater to specific demographics with tailored solutions. ## Related on Trend Hunter - [Gender-Based Rideshare Features](https://www.trendhunter.com/trends/lyft-4.md) - [Women’s Safety Apps](https://www.trendhunter.com/trends/im-safe.md) - [Accessible Ride App Safety-Tools](https://www.trendhunter.com/trends/safety-tools-1.md) - [Gig Worker Safety Features](https://www.trendhunter.com/trends/gig-worker-safety.md) - [Rideshare Safety Features](https://www.trendhunter.com/trends/rideshare-safety.md) - [Safety-Enhancing Ride Share Devices](https://www.trendhunter.com/trends/bosch-ridecare.md) - [Youth-Catered Transportation Apps](https://www.trendhunter.com/trends/teen-accounts.md) - [Convenience-Focused Transportation Apps](https://www.trendhunter.com/trends/transportation-apps.md) - [African Super Apps](https://www.trendhunter.com/trends/gozem.md)