# Basketball Player-Approved QSR Meals The KFC Jamal Murray Meal is Exclusively Available Online By Michael Hemsworth | Published 2023-04-13 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/kfc-jamal-murray-meal References: [fastfoodpost](https://www.fastfoodpost.com/kfc-debuts-new-jamal-murray-meal-featuring-new-kentucky-fried-chicken-nuggets/) & [kfc](https://www.kfc.com)  The KFC Jamal Murray Meal has been announced through a partnership with the namesake professional basketball player and the [QSR](https://www.trendhunter.com/trends/double-mash-meal) brand as the perfect option for avid fans alike to try out. The meal starts off with 12 chicken nuggets that are crafted with all-white meat chicken and the KFC Original Recipe seasoning, which come with the basketball player's two favorite sauces: Classic Ranch and [Buffalo Ranch](https://www.trendhunter.com/trends/jamal-murray-meal). The meal is rounded out with an order of Secret Recipe Fries, a medium-sized Starry soda and a biscuit to make it great for big appetites. The KFC Jamal Murray Meal is being launched as an [app and website exclusive offering](https://www.trendhunter.com/trends/wedges-and-queso-dip) where patrons can order it for around $10.29. The meal is a limited-edition offering that will only be available for a short while. Image Credit: KFC ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 29% | Activity: 54% | Freshness: 15% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Athlete-endorsed QSR Meals:** Opportunity for QSRs to partner with popular athletes to promote exclusive meal offerings for fans. - **Online-exclusive Meal Offerings:** Opportunity for QSRs to create limited-edition, online-only meal offerings to generate buzz and drive traffic to their websites and apps. - **Chicken Nugget-themed Meal Offerings:** Opportunity for QSRs to develop unique and innovative meal offerings centered around the beloved chicken nugget. ### Industries Being Reshaped - **Fast Food:** QSR brands have an opportunity to leverage exclusive meal offerings to increase customer engagement and drive sales. - **Sports and Entertainment:** By partnering with popular athletes, QSRs can tap into the passion and loyalty of sports fans to generate excitement around their brand. - **E-commerce:** The success of online-exclusive meal offerings highlights the potential for QSR brands to generate revenue through e-commerce channels and expand their digital footprint. ## Related on Trend Hunter - [Basketball Player-Approved QSR Meals](https://www.trendhunter.com/trends/jamal-murray-meal.md) - [Rapper-Curated Chicken Combos](https://www.trendhunter.com/trends/jack-harlow-meal.md) - [Crowd-Friendly QSR Meal Deals](https://www.trendhunter.com/trends/50piece-nuggets-deal.md) - [Basketball Player-Approved QSR Meals](https://www.trendhunter.com/trends/angel-reese-special.md) - [Basketball-Themed Chicken Wing Meals](https://www.trendhunter.com/trends/gametime-flavor-bundle.md) - [Limited Chef QSR Menus](https://www.trendhunter.com/trends/kfc-canada-matty-matheson.md) - [Familial Comfort Food Meals](https://www.trendhunter.com/trends/double-mash-meal.md) - [Basketball Player-Approved Meals](https://www.trendhunter.com/trends/wingstop-and-paige-bueckers.md) - [Lunchtime QSR Meal Promotions](https://www.trendhunter.com/trends/kfc-4.md)