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# Heart-Shaped Chicken Containers
For Valentine's Day, Poetic KFC Chicken Buckets Can Be Shared

By Laura McQuarrie | Published 2017-02-11 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/kfc-chicken-bucket
References: [adweek](http://www.adweek.com/creativity/kfc-makes-heart-shaped-chickengram-buckets-for-you-to-send-on-valentines-day/) & [kfcchickengram](http://kfcchickengram.com)

While chicken seems like a most unusual gift to give to someone on Valentine's Day, especially in comparison to a failproof option like chocolate, [KFC](https://www.trendhunter.com/trends/kfc-bucket-ware) is helping chicken lovers to share a romantic KFC chicken bucket for February 14th.

The 'ChickenGram' promotion is running exclusively in Canada and has people enter a contest by sharing their great love story. A winner will receive a [heart-shaped chicken box](https://www.trendhunter.com/trends/holiday-chicken-bucket) that contains chicken-themed poetry on the lid. One of the charming options begins: "Nothing in the world gives me more delight than us sharing a bucket coloured red and white..."

In the past, KFC has also introduced other [novelty KFC chicken buckets](https://www.trendhunter.com/trends/kfc-free-bucket-on-us), such as one for Mother's Day that was capable of recording a special message.

## Trend Insights (Trend Hunter)

- Score: 2.5/10
- Popularity: 15% | Activity: 51% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Novelty Food Packaging:** There is an opportunity to disrupt the food packaging industry by creating unique and memorable packaging designs for special occasions like holidays.
- **Promotional Contests:** Businesses can engage customers and create buzz for their brand by running contests that encourage people to share their love stories or other personal experiences.
- **Themed Products:** Companies can capitalize on holidays and other special occasions by creating themed products like heart-shaped chicken containers that cater to the celebratory mood.

### Where This Applies

- **Fast Food:** Fast food companies like KFC can differentiate themselves in a crowded market by creating unique promotions and offerings that resonate with customers.
- **Packaging:** There is an opportunity to disrupt the food packaging industry by creating unique and memorable packaging designs for special occasions like holidays.
- **Marketing and Advertising:** Marketing and advertising firms can help businesses create memorable campaigns around special occasions like Valentine's Day by using creative messaging and promotional tactics.

## Related on Trend Hunter

- [Customizable Valentine's Nuggets](https://www.trendhunter.com/trends/tyson-nuggets-of-love.md)
- [Heart-Shaped Fast-Food Sharing Trays](https://www.trendhunter.com/trends/heart-shaped-trays.md)
- [Heart-Shaped Strawberry Biscuits](https://www.trendhunter.com/trends/strawberry-biscuits.md)
- [Resealable Fast Food Buckets](https://www.trendhunter.com/trends/kfc-bucket-ware.md)
- [Heart-Shaped Chicken Nuggets](https://www.trendhunter.com/trends/kirkwood-heart-shaped-chicken-nuggets.md)
- [QSR-Backed Holiday Promotions](https://www.trendhunter.com/trends/kfc-2k.md)
- [Musical Chicken Bucket Lids](https://www.trendhunter.com/trends/bucket-lid.md)
- [Anti-Relationship Valentine's Chicken Meals](https://www.trendhunter.com/trends/boneless-valentines-day.md)
- [Knitted Chicken Bucket Covers](https://www.trendhunter.com/trends/bucket-hugger.md)
