# Resealable Fast Food Buckets KFC Bucket Ware is a Microwave-Safe, Freezer-Friendly Container By Laura McQuarrie | Published 2024-08-08 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/kfc-bucket-ware References: [community.designtaxi](https://community.designtaxi.com/topic/4500-kfc-crafts-special-multipurpose-chicken-buckets-for-mothers-in-thailand/) & [kfc.co.th](https://www.kfc.co.th/)  In Thailand, Mother's Day is celebrated in August and this year, [KFC Thailand](https://www.trendhunter.com/trends/kfc-bone-tie) devised a [limited-edition food storage solution](https://www.trendhunter.com/trends/kfc-china-1) called KFC Bucket Ware for the occasion, as well as its 40th anniversary. In collaboration with Thai brand Super Lock, KFC created a practical food storage solution that can be used over and over again, and in more ways than the average fast food container thanks to a design that's generously sized, microwave-safe and freezer-friendly. The food storage tub in the shape and style of a [classic KFC fried chicken bucket](https://www.trendhunter.com/trends/bucket-of-chicken-candle) is a versatile kitchen container that could be used for stashing leftovers or even holding remote controls, as illustrated in one of the promotional images for the KFC Bucket Ware. ## Trend Insights (Trend Hunter) - Score: 7.2/10 - Popularity: 95% | Activity: 93% | Freshness: 27% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### Key Themes Behind This Trend - **Eco-friendly Fast Food Packaging:** The development of reusable, multi-functional packaging such as KFC Bucket Ware addresses the consumer demand for eco-conscious dining options. - **Collaborative Brand Partnerships:** KFC's partnership with Super Lock highlights the strategic advantage of cross-industry collaborations to create innovative products that stand out in the market. - **Multi-use Kitchen Containers:** Versatile storage solutions like KFC Bucket Ware cater to consumers seeking practical and convenient ways to organize and store food and household items. ### Where This Applies - **Food and Beverage:** The food and beverage industry can capitalize on the growing trend of sustainable and reusable packaging to attract eco-conscious consumers. - **Household Goods:** Innovations in versatile and reusable kitchen containers provide new product development opportunities within the household goods sector. - **Retail Partnerships:** Retail partnerships that bring together expertise from different industries can lead to the creation of unique, value-added products that enhance customer engagement. ## Related on Trend Hunter - [QSR Chicken-Themed Drinkware](https://www.trendhunter.com/trends/kfc-x-corkcicle.md) - [Knitted Chicken Bucket Covers](https://www.trendhunter.com/trends/bucket-hugger.md) - [Collectible Fried Chicken Buckets](https://www.trendhunter.com/trends/krypto-collectible-bucket.md) - [QSR-Backed Holiday Promotions](https://www.trendhunter.com/trends/kfc-2k.md) - [Oversized Chicken Snacking Buckets](https://www.trendhunter.com/trends/60piece-popcorn-bucket.md) - [Festive QSR Streetwear](https://www.trendhunter.com/trends/holiday-chicken-bucket.md) - [Fried Chicken Bouquets](https://www.trendhunter.com/trends/kentucky-fried-buckquet.md) - [Hand-Shaped Forks](https://www.trendhunter.com/trends/finger-lickin-fork.md) - [Sharing-Focused Fried Chicken Buckets](https://www.trendhunter.com/trends/kfc-10-tenders-bucket.md)