# Chicken-Based Pizza Sandwiches The KFC Australia Pizza Double Offers a New Take on a Classic By Michael Hemsworth | Published 2021-09-19 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/kfc-australia-pizza-double References: [chewboom](https://www.chewboom.com/2021/09/18/kfc-launches-new-pizza-double-in-australia/) & [kfc.au](https://www.kfc.com.au) The KFC Australia Pizza Double is a new offering from the brand that will provide patrons with a way to satisfy their craving for fried chicken and pizza at the same time. The [hybrid menu item](https://www.trendhunter.com/trends/meat-pie-crust-pizza) consists of a pair of [spicy Zinger chicken filets](https://www.trendhunter.com/trends/zinger-drip) that are used as the bread for the sandwich, and filled with a pizza sauce, slices of cheese and pepperoni. This creates an unexpected kind of flavor experience that is one part fried chicken and one part pizza to offer a distinctly hybrid take on the two classic foods. The KFC Australia Pizza Double is being made available across Australia at participating locations at a price point of $8.95AUD and can be purchased either on its own or as part of a meal deal. Image Credit: KFC Australia ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 36% | Activity: 68% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Hybrid Foods:** Disruptive innovation opportunities lie in creating unique, unexpected flavor experiences by combining two or more classic menu items or cuisines. - **Novelty Menu Items:** Innovation opportunities exist in introducing new and unique menu items that capture consumer attention and generate buzz around a brand. - **Alternative Protein Options:** Opportunities exist in exploring different protein options to create unique menu items that cater to different dietary requirements and preferences. ### Who This Affects Most - **Fast Food:** Fast food chains must consistently innovate their menus to keep up with consumer fluctuating tastes and preferences in order to remain competitive. - **Food & Beverage:** The food and beverage industries must stay ahead of the curve in creating new, exciting, and unique taste experiences to keep evolving and remain relevant. - **Qsrs:** Quick Service Restaurants must maintain a balance between their classic menu items and introducing new, innovative offerings to attract and retain customers. ## Related on Trend Hunter - [Pizza-Inspired Fried Chicken](https://www.trendhunter.com/trends/the-kfc-chizza.md) - [Fried Chicken Burger Pizzas](https://www.trendhunter.com/trends/fried-chicken-burger-pizza.md) - [Waffle-Stuffed Chicken Sandwiches](https://www.trendhunter.com/trends/waffle-double.md) - [Cheesy Chicken Bun Sandwiches](https://www.trendhunter.com/trends/cheesy-mushroom-zinger-double-down.md) - [Spiced Honey Chicken Sandwiches](https://www.trendhunter.com/trends/hot-honey-double-down.md) - [Hybrid Condiment-Topped Chicken Sandwiches](https://www.trendhunter.com/trends/gravy-double-down.md) - [Chicken Schnitzel Pizza Crusts](https://www.trendhunter.com/trends/schnitzza.md) - [Fried Chicken Burger Buns](https://www.trendhunter.com/trends/eggzinger-double-down.md) - [Double-Breaded Chicken Sandwiches](https://www.trendhunter.com/trends/bacon-cheese-chicken-sandwich.md)