# Sleek Retro-Modern Housing Kew House by Piercy&Company; Marries Tradition with Modernity By Jana Pijak | Published 2014-06-19 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/kew-house References: [frameweb](http://www.frameweb.com/news/kew-house-by-piercy-company) & [piercyconner](http://www.piercyconner.co.uk/) The Kew House by Piercy&Company is a striking home that marries its traditional shell with a modern addition to create a fusion of old and new elements. Located "behind a retained nineteenth century stable on a small suburban site in south west London, two archetypal volumes of weathering steel stand connected by a glazed stairwell." The volumes house a [family of four](https://www.trendhunter.com/trends/a-simple-addition) and are a contemporary ode to [traditional craftsmanship](https://www.trendhunter.com/trends/gunter-and-co). Working to bring together small spaces was one of the main objectives for local design studio Piercy&Company who separated spaces with levels and corners rather than doors. Kew House features a family room and kitchen-diner on its ground level and children’s room and master bedrooms on its upper floors. A glazed stairwell in the home divides it into two major areas, one that faces a residential street and another that is more private. ## Trend Insights (Trend Hunter) - Score: 6.3/10 - Popularity: 98% | Activity: 84% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Architecture](https://www.trendhunter.com/architecture) ## Key Themes ### What's Driving This Trend - **Retro-modern Architecture:** Opportunity to innovate retro design elements with modern technology and materials - **Space Maximization:** Opportunity to create innovative solutions for optimizing small spaces - **Sustainable Materials:** Opportunity to explore and incorporate eco-friendly materials in architecture and construction ### Who This Affects Most - **Architecture:** Innovative opportunities for architects to merge traditional and modern elements to create unique living spaces - **Construction:** Innovative opportunities for construction companies to optimize limited living spaces with creative building solutions - **Interior Design:** Opportunities for interior designers to incorporate sustainable and eco-friendly materials in their designs to complement retro-modern architecture ## Related on Trend Hunter - [Minimalist London Homes](https://www.trendhunter.com/trends/158-purley-downs-road.md) - [Hillside Family Homes](https://www.trendhunter.com/trends/sky-house-1.md) - [Compact Residential Additions](https://www.trendhunter.com/trends/henville-street-house.md) - [House Renovation Projects](https://www.trendhunter.com/trends/hearth-house.md) - [Textured Brick London Homes](https://www.trendhunter.com/trends/nw10.md) - [Renewed Heritage Estates](https://www.trendhunter.com/trends/kilmory-house.md) - [Traditional-Style English Homes](https://www.trendhunter.com/trends/the-pines.md) - [Curved Brick Entertaining Homes](https://www.trendhunter.com/trends/sobremesa-house.md) - [Renovated Oak-Facade Mews Home](https://www.trendhunter.com/trends/trewhela-williams.md)