# Korean Condiment Kettle Chips Kettle Brand Gochujang Chips are a Limited Time Offering By Michael Hemsworth | Published 2024-04-11 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/kettle-brand-gochujang-chips References: [snackandbakery](https://www.snackandbakery.com/articles/111044-kettle-brand-debuts-limited-time-offer-gochujang-chips) & [kettlebrand](https://www.kettlebrand.com/)  [Kettle Brand](https://www.trendhunter.com/trends/kettle-brand-potato-chips-flavors) [Gochujang](https://www.trendhunter.com/trends/gochujang-finishing-sauce) chips are a new limited-edition snack product from the [Campbell's](https://www.trendhunter.com/trends/chamoy-tortilla-chips)-owned brand that's crafted with the taste of the namesake Korean condiment in mind to satisfying cravings for sweet and spicy fare. The snack features the brand's signature kettle-style potato chips covered in a flavoring inspired by Gochujang seasoning, which features the flavors of peppers, cayenne, onion, garlic and sesame in the mix. The snack comes in 184-gram bags priced at $5.29. Kettle Brand Gochujang chips are arriving alongside a partnership with Chef Eric Choi who created a dish that incorporates the snack chip into the mix. The dish is available at C as in Charlie in New York City, but is only being offered for a limited time in April. Image Credit: Kettle Brand ## Trend Insights (Trend Hunter) - Score: 6.9/10 - Popularity: 89% | Activity: 94% | Freshness: 23% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Gochujang-flavored Snack Innovation:** Exploring unique flavor profiles in snack products by incorporating traditional condiments like Gochujang for a fusion experience. - **Limited-edition Collaborative Launches:** Partnering with renowned chefs to introduce exclusive food products, creating buzz and limited-time offerings in the market. - **Cultural Fusion Snack Creations:** Blending diverse culinary influences to cater to evolving consumer tastes through innovative snack offerings inspired by global flavors. ### Who This Affects Most - **Snack Food Manufacturing:** Opportunities for snack brands to experiment with unconventional flavors and partnerships, appealing to adventurous consumers seeking novel taste experiences. - **Food Service & Restaurant Industry:** Potential for restaurants to leverage unique snack collaborations with chefs to attract patrons looking for exclusive dining experiences and limited-time menu options. - **Cultural Food Product Development:** Potential for food companies to tap into cultural influences and create fusion products that resonate with multicultural consumers seeking authentic and innovative flavors. ## Related on Trend Hunter - [Spicy Condiment Snack Chips](https://www.trendhunter.com/trends/kettle-brand-chili-crisp.md) - [Savory Cuisine Snack Chips](https://www.trendhunter.com/trends/kettle-brand-potato-chips-flavors.md) - [Mexican-Inspired Chip Launches](https://www.trendhunter.com/trends/chamoy-chip.md) - [Secretive Condiment Kettle Chips](https://www.trendhunter.com/trends/kettle-brand-special-sauce-chips.md) - [Spicy Cheese Snack Chips](https://www.trendhunter.com/trends/kettle-brand-spicy-pimento-cheese.md) - [Korean Cuisine-Inspired Snack Chips](https://www.trendhunter.com/trends/ruffles-koreanstyle-sweet-spicy-chili.md) - [Spicy Asian Beef Chips](https://www.trendhunter.com/trends/chili-beef-potato-chips.md) - [Air-Fried Kettle Chips](https://www.trendhunter.com/trends/air-fried-chips.md) - [Spicy Umami Canned Meats](https://www.trendhunter.com/trends/spam-gochujang.md)