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# Keto-Friendly Chocolate Foods
Simply Good Foods Adds New Lineup of Chocolate Treats

By Colin Smith | Published 2021-11-26 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/keto-friendly-chocolate-foods
References: [foodbusinessnews.net](https://www.foodbusinessnews.net/articles/20116-simply-good-foods-expands-atkins-quest-lines)

![Keto-Friendly Chocolate Foods](https://cdn.trendhunterstatic.com/thumbs/465/keto-friendly-chocolate-foods.jpeg)

'Simply Good Foods' is a large retailer of snacks geared toward different health and wellness goals that have most recently launched a new line that includes keto-friendly chocolate foods. The keto-friendly products are gluten-free and contain no added sugar. These keto-friendly snacks come in the form of 'Caramel Almond Clusters,' '[Peanut Butter Cups](https://www.trendhunter.com/trends/topless-peanut-butter-cups),' 'Vanilla Caramel Pretzel Bars,' or 'Chocolate Crème Wafer Crisps,' providing a new variety of flavors for those on the keto diet.

In addition to this, this new lineup includes a variety of chocolate and cake-flavored bars and cookies. The chocolate bars are made with white chocolate and are also gluten-free, while the cookies are made with less than 1 gram of sugar. The bars and cookies have launched under the '[Quest](https://www.trendhunter.com/trends/atkins-simply-good-foods)' subsidiary brand, while the keto-friendly snacks have launched under the '[Atkins](https://www.trendhunter.com/trends/atkins-endulge-products)' subsidiary brand.

Image Credit: Simply Good Foods

## Trend Insights (Trend Hunter)

- Score: 3.3/10
- Popularity: 51% | Activity: 36% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### What Makes This Trend Stand Out

- **Keto-friendly Snacks:** Developing and marketing new lines of keto-friendly snacks can help businesses tap into the growing market of health-conscious consumers looking for delicious and nutritious alternatives to traditional snacks.
- **Gluten-free Chocolate Products:** Innovating new gluten-free chocolate products can cater to the increasing demand for healthier and allergy-friendly chocolate options among consumers.
- **Low-sugar Desserts:** Manufacturing and marketing low-sugar desserts can seize opportunities in the market for healthier snack options that can satisfy consumers' sweet cravings without the guilt of consuming excess sugar.

### Sectors Adopting This

- **Food and Beverage:** Businesses can leverage the trends towards healthier snacking and innovating new product lines to expand their food and beverage offerings and cater to the growing demand for wellness-oriented food.
- **Gluten-free Products:** The increasing consumer demand for gluten-free products presents an opportunity for industry players to innovate new gluten-free products that cater to consumers' dietary and allergy-related requirements.
- **Confectionery:** The shift towards health and wellness-oriented snacking presents a disruptive opportunity for businesses to disrupt the traditional confectionery industry by innovating healthier and more nutritious alternatives to traditional candy and chocolate products.

## Related on Trend Hunter

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