# Keto-Friendly Cookies Lenny & Larry's Keto Cookie Caters to Low-Carb Consumers By Laura McQuarrie | Published 2019-08-16 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/keto-cookie References: [foodbusinessnews.net](https://www.foodbusinessnews.net/media/photos/4066-new-on-the-shelves) & [lennylarry](https://www.lennylarry.com/shop/) Lenny & Larry's is perhaps best known for making The Complete Cookie, a nutritious, high-protein treat, and in October it will be introducing three kinds of plant-based Keto Cookies, all of which are free from grains and gluten. The classic Chocolate Chip, Coconut and Peanut Butter Keto Cookies offer an easy way for low-carb consumers to get eight grams of plant-based protein with only just three grams of net carbs. For months now, the keto craze has been mainstream but the diet's tough restrictions are making easy-to-consume snacks especially popular among those who want to keep on track with the rules of the low-carb, high-fat diet. Beyond appealing specifically to those following the ketogenic diet, these cookies are also sure to catch the eyes of vegan consumers and those who love protein cookies. ## Trend Insights (Trend Hunter) - Score: 6.2/10 - Popularity: 82% | Activity: 95% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What's Driving This Trend - **Keto-friendly Foods:** There's a growing demand for low-carb snacks and meals, offering great opportunities for food and beverage companies to introduce keto-friendly products. - **Plant-based Proteins:** Consumers are increasingly seeking plant-based protein sources, creating room for innovation to develop more plant-based snack options. - **Gluten-free Products:** As many consumers are looking for gluten-free options, there is an opportunity for brands to introduce more products that cater to this specific need. ### Who This Affects Most - **Food and Beverage:** Companies in the food and beverage industry can tap into the growing demand for keto-friendly products by introducing more low-carb snacks and meals. - **Plant-based Foods:** Businesses focused on plant-based foods can develop more plant-based protein snacks to cater to the growing market demand. - **Gluten-free Foods:** Industries in the gluten-free market can produce keto-friendly products that meet the needs of both the low-carb consumers and those who are looking for gluten-free options. ## Related on Trend Hunter - [Ready-to-Eat Lifestyle-Conscious Cookies](https://www.trendhunter.com/trends/birch-benders-cookies.md) - [Protein-Enhanced Cookies](https://www.trendhunter.com/trends/lenny-larrys1.md) - [Pea Protein Cookies](https://www.trendhunter.com/trends/catalina-crunch-2.md) - [Cookie Dough-Inspired Snack Bars](https://www.trendhunter.com/trends/core-keto-bar-chocolate-chip-cookie-dough.md) - [Ready-to-Bake Low-Calorie Cookies](https://www.trendhunter.com/trends/ketofriendly-cookie.md) - [Keto-Friendly Baked Goods](https://www.trendhunter.com/trends/thinslim-foods-cooketo.md) - [Nutty Low-Sugar Cookie Bars](https://www.trendhunter.com/trends/dark-chocolate-cookie-bar.md) - [Shortcake-Inspired Protein Cookies](https://www.trendhunter.com/trends/strawberry-shortcake-complete-cookie.md) - [Nostalgic Low-Carb Cookies](https://www.trendhunter.com/trends/snickerdoodle-smartcookie.md)