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# Energizing Keto Coffee Bars
That’s It Nutrition's Energy Bars Provide a Boost Like a Cup of Coffee

By Laura McQuarrie | Published 2021-07-30 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/keto-coffee-bars
References: [foodbusinessnews.net](https://www.foodbusinessnews.net/articles/19213-thats-it-enters-energy-category-with-keto-offerings)

That’s It Nutrition's [energizing keto coffee bars](https://www.trendhunter.com/trends/sea-salt-caramel-chocolate-cookie-bar) provide [95 mg of caffeine](https://www.trendhunter.com/trends/awake-chocolate), which is the equivalent of a cup of coffee that can be enjoyed in a much more convenient way on the go. The Keto Kick coffee energy bars are formulated with energizing ingredients like dates, soluble tapioca fiber, garbanzo beans, single-source, fair trade Ethiopian coffee, and cacao powder or vanilla powder, and sea salt. These bars boast just five grams of net carbs that appeal to carb-conscious consumers beyond just those who are keto dieters.

The brand is passionate about making simple, nutritious products with minimal ingredients and a focus on transparency and these new energizing bars are no exception. The portable, [clean energy bars](https://www.trendhunter.com/trends/rawq-cacaoraspberrywalnut-bar) help to provide a gap in the market and help to keep snackers fueled in a healthy way.

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 38% | Activity: 78% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Keto Energy Bars:** The rise of Ketogenic diet inspires new opportunities for healthy energy bar market
- **Convenient Caffeine Boosts:** The demand for coffee alternatives creates opportunities in the caffeine-infused snack market
- **Minimal Ingredient Foods:** Growing interest in minimal ingredient foods creates new opportunities for clean energy bars

### Where This Applies

- **Food and Beverage:** Innovative energy bars like keto coffee bars provide an opportunity to disrupt the snack industry with healthy alternatives
- **Fitness and Wellness:** The convenience of energy and caffeine-infused snacks cater to the busy lifestyles of fitness enthusiasts, creating new opportunities in the wellness market
- **Coffee Industry:** Caffeine-infused snack bars like keto coffee bars represent a new avenue for coffee companies to expand their product offering beyond just beverages

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