# Plant-Powered Keto Bars Love Good Fats Co.'s Newest Bars are Packed with Healthy Plant-Based Fats By Laura McQuarrie | Published 2018-09-21 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/keto-bar References: [prnewswire](https://www.prnewswire.com/news-releases/loving-good-fats-on-fire-keto-friendly-snack-bar-poised-to-share-the-love-in-us-market-300716082.html) & [lovegoodfats](http://lovegoodfats.ca/) Love Good Fats Co.'s two newest keto bar products are entirely plant-based and packed with nourishing fats. Love Good Fats' snack bar assortment currently includes six varieties and two new [plant-based bars](https://www.trendhunter.com/trends/misfit-plant-based-protein-bars), all of which are rich with healthy sources of fats and protein with minimal sugar. While the Peanut Butter & Jam flavor is touted as one that's just like eating a real peanut butter and jam sandwich, the Chocolate Chip Cookie Dough bar offers a [better-for-you take on a classic indulgence](https://www.trendhunter.com/trends/kind-protein-max). Some of the ingredients that can be found in these bars include clean, natural additions such as cocoa and coconut oil. With the interests of many consumers piqued by the [high-fat, low-carb ketogenic diet](https://www.trendhunter.com/trends/sea-salt-caramel-chocolate-cookie-bar) and plant-based eating, a number of brands are taking the opportunity to satisfy the needs of both lifestyles simultaneously. ## Trend Insights (Trend Hunter) - Score: 1.5/10 - Popularity: 10% | Activity: 26% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What Makes This Trend Stand Out - **Plant-based Keto:** The rise of plant-based keto products creates opportunities for brands to cater to both the plant-based and keto communities simultaneously. - **Healthy Fats:** Consumers are increasingly seeking out snacks that are rich in healthy sources of fats and protein with minimal sugar, creating a space for brands to innovate in the healthy snack market. - **Clean Ingredients:** Consumers are looking for clean, natural snacks with ingredients such as cocoa and coconut oil, presenting an opportunity for brands to develop products that meet these demands. ### Sectors Adopting This - **Food:** The food industry can capitalize on the growing demand for plant-based and keto-friendly snacks that are both healthy and delicious. - **Health and Wellness:** The health and wellness industry can provide education and resources to consumers interested in incorporating plant-based and keto diets into their lifestyles. - **Sustainability:** Sustainable ingredient sourcing and packaging for plant-based and keto snack products can attract environmentally conscious consumers and create a competitive advantage for brands. ## Related on Trend Hunter - [Cookie Dough-Inspired Snack Bars](https://www.trendhunter.com/trends/core-keto-bar-chocolate-chip-cookie-dough.md) - [Keto-Friendly Plant-Based Snack Bars](https://www.trendhunter.com/trends/atlas-bar.md) - [Organic Plant-Based Protein Bars](https://www.trendhunter.com/trends/organic-plantbased-protein-bars.md) - [Plant-Powered Protein Bars](https://www.trendhunter.com/trends/plant-protein-bar-1.md) - [Low-Sugar Crunch Bars](https://www.trendhunter.com/trends/crunch-bar.md) - [Keto-Friendly Vegan Chocolates](https://www.trendhunter.com/trends/peanut-butter-caramel-crunch.md) - [Keto-Friendly Chocolate Foods](https://www.trendhunter.com/trends/keto-friendly-chocolate-foods.md) - [Plant-Based Nut Bar Snacks](https://www.trendhunter.com/trends/pure-protein-nut-bars.md) - [Cafe-Inspired Vegan Protein Bars](https://www.trendhunter.com/trends/barebells-vegan-bars.md)