# Creativity-Inspiring Artist Cosmetics Kesha Rose Beauty Introduces Cosmetics to Adorn One's "Aura" By Laura McQuarrie | Published 2019-11-08 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/kesha-rose-beauty References: [refinery29](https://www.refinery29.com/en-us/2019/11/8728289/kesha-rose-beauty-makeup-products) & [hipdot](https://www.hipdot.com/) Kesha is launching her own line of [colorful makeup](https://www.trendhunter.com/trends/trouble-maker-makeup) called Kesha Rose Beauty that invites people to "get weird" and creative when it comes to expressing themselves. The makeup by the [Grammy-nominated singer](https://www.trendhunter.com/trends/joyride-collection) is designed to align with one's aura and offer fans an unconventional way of using familiar products. For instance, the line will include the dual-ended Whatever Wherever Wands, which can be used like a traditional liquid liner or used for writing on the body or creating fake tattoos. Kesha Rose Beauty will also be defying convention with the release of a [round palette](https://www.trendhunter.com/trends/beauty-bento) in a velvet case, which stands apart from most brands that offer rectangular packaging designs. Fans can also look forward to color-changing glosses when the five-product Kesha Rose Beauty collection launches in early December. ## Trend Insights (Trend Hunter) - Score: 1.5/10 - Popularity: 4% | Activity: 33% | Freshness: 9% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celeb Products](https://www.trendhunter.com/celebproducts) ## Key Themes ### What Makes This Trend Stand Out - **Creative Makeup:** Kesha Rose Beauty's colorful and creative makeup line encourages self-expression and offers new and unconventional ways of using familiar products, signaling a trend towards creative makeup. - **Multi-functional Beauty Products:** Kesha Rose Beauty's Whatever Wherever Wands offer a dual-ended solution for creating traditional beauty looks as well as writing on the body or creating fake tattoos, paving the way for multi-functional beauty products. - **Innovative Packaging Design:** Kesha Rose Beauty's round palette in a velvet case defies conventional rectangular packaging designs, suggesting a trend towards innovative packaging design in the beauty industry. ### Sectors Adopting This - **Beauty and Cosmetics Industry:** Kesha Rose Beauty is introducing a new approach to makeup with an emphasis on self-expression, offering innovative and multi-functional products that can disrupt the beauty industry. - **Fashion Industry:** Kesha Rose Beauty's colorful and creative makeup line offers a new avenue for self-expression and creativity that could disrupt the traditional fashion and beauty industry. - **Social Media Industry:** Kesha Rose Beauty's makeup line is geared towards social media users who want bright and bold makeup looks that stand out on their online profiles, signaling a new trend towards social media-inspired aesthetics in the beauty industry. ## Related on Trend Hunter - [Celeb-Approved Cosmetic Bundles](https://www.trendhunter.com/trends/kevyn-aucoin-beauty.md) - [Dreamy Artist-Approved Cosmetics](https://www.trendhunter.com/trends/rem-beauty-2.md) - [Comedic Horror Cosmetics](https://www.trendhunter.com/trends/nyx-x-beetlejuice.md) - [Makeup Water Brand Collections](https://www.trendhunter.com/trends/corpse-paint-makeup.md) - [Rococo-Inspired Cosmetic Lines](https://www.trendhunter.com/trends/flower-knows.md) - [Grungy Movie-Inspired Cosmetics](https://www.trendhunter.com/trends/half-magic-beauty.md) - [Whimsically Witchy Cosmetic Collections](https://www.trendhunter.com/trends/kiss-wickedinspired-collection.md) - [Creativity-Inspiring Kids Campaigns](https://www.trendhunter.com/trends/crazart.md) - [Playful Cosmetic Collections](https://www.trendhunter.com/trends/clinique-x-crayola.md)