# Stylish Mammoth Shawls The Abbey Lee Kershaw Vogue Nippon July 2010 Spread Gets Wild By Zoe Badley | Published 2010-06-02 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/kershaw-vogue-nippon-july-2010 References: [fashionising](http://www.fashionising.com/pictures/s--Abbey-Lee-Kershaw-Vogue-Nippon-July-2010-6654-1.html) & [vogue](http://www.vogue.com/) Within the [Abbey Lee Kershaw Vogue](https://www.trendhunter.com/trends/the-beatles-collection) Nippon July 2010 spread, the model lives up to her top-model status with natural poses and simple shots. Aside from Kershaw's natural beauty, the spread 'Born to Privilege' was perfected by photographer Angelo Pennetta and stylist Sissy Vian. The Abbey Lee Kershaw Vogue Nippon July 2010 editorial features the model donned in [fur, trousers and patterned leggings](https://www.trendhunter.com/trends/london-a-love-affair) while showing off her elongated legs. Be sure to check out the gallery for more shots of Abbey Lee Kershaw. ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 48% | Activity: 40% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Natural Beauty Photography:** Opportunity to disrupt the fashion photography industry by emphasizing natural poses and simple shots. - **Fur Fashion:** Disruptive innovation opportunity to explore sustainable and cruelty-free alternatives to traditional fur garments. - **Patterned Leggings:** Potential for disruptive innovation in the activewear industry by introducing unique and innovative patterns for leggings. ### Where This Applies - **Fashion Photography:** Disruptive innovation opportunities in fashion photography include incorporating natural beauty and simplicity in shoots. - **Fashion and Apparel:** Opportunity for disruption in the fur fashion industry by introducing sustainable and ethical alternatives to fur garments. - **Activewear:** Disruptive innovation potential in the activewear industry by introducing new and creative patterns for leggings. ## Related on Trend Hunter - [Wild Animal-Decorated Gowns](https://www.trendhunter.com/trends/schiaparelli-lion-head.md) - [Nostalgic Winter Intimates Campaigns](https://www.trendhunter.com/trends/skims-holiday-campaign.md) - [Bold Urban Winter Boots](https://www.trendhunter.com/trends/ugg-autumn-winter-2025.md) - [Star-Studded Fashion Collections](https://www.trendhunter.com/trends/winter-2025-campaign.md) - [Bold Eyewear Collection Campaigns](https://www.trendhunter.com/trends/no-rules-club.md) - [Australian Linen Garment Capsules](https://www.trendhunter.com/trends/nomad-the-label.md) - [Model-Off-Duty Essentials](https://www.trendhunter.com/trends/modeloffduty-essentials.md) - [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md) - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md)