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# Rock Band-Collaborative Iced Drinks
Green Day and 7-Eleven Drops Kerplunk Kandy Grape Slurpee

By Amy Duong | Published 2025-05-06 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/kerplunk-kandy-grape-slurpee
References: [franchise.7-eleven](http://franchise.7-eleven.com/franchise-press-releases/the-iconic-slurpee-drink-goes-punk-7-eleven-inc-and-green-day-reunite-for-exclusive-encore-with-new-slurpee-drink-flavor)

![Rock Band-Collaborative Iced Drinks](https://cdn.trendhunterstatic.com/thumbs/569/kerplunk-kandy-grape-slurpee.jpeg)

[Green Day](https://www.trendhunter.com/trends/kerplunk-kandy-grape) works in collaboration with [7-Eleven](https://www.trendhunter.com/trends/7eleven-and-punk-bunny-coffee) on the special Kerplunk Kandy Grape Slurpee drink. It is a frozen drink made to honor their 1992 album 'Kerplunk!' It also playfully nods to their love of cotton candy grapes, which is noted to be a staple as a backstage snack. This is a perfectly sweet and sour swirl of grape and cotton candy flavors.

The punk rock band and the franchise have also worked together in the past for a [Punk Bunny Coffee](https://www.trendhunter.com/trends/green-day-x-keurig-kiced-plus-brewer) launch. The iced drink will also be launching alongside a limited range of merchandise. This includes collectible cups and straws, which also work as Bluetooth speakers. Each cup has a QR code that links to a Spotify playlist curated by the band.

Image Credit: 7-Eleven

## Trend Insights (Trend Hunter)

- Score: 3.1/10
- Popularity: 26% | Activity: 26% | Freshness: 40%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle)

## Key Themes

### Key Themes Behind This Trend

- **Music-inspired Beverages:** Collaborations between bands and beverage brands create unique consumable experiences that connect with fans on a personal level.
- **QR Code-enhanced Merchandise:** Innovative packaging featuring QR codes offers interactive experiences by linking physical products to digital content.
- **Multi-functional Drink Accessories:** Integrating technological functionality into everyday beverage accessories like cups and straws provides a new layer of utility and engagement for consumers.

### Where This Applies

- **Beverage Industry:** The expansion of co-branded beverages opens up novel marketing opportunities and avenues for engaging with fanbases.
- **Music Industry:** Artists partnering with consumer goods companies can create memorable brand experiences that merge music and lifestyle products.
- **Consumer Electronics:** The fusion of audio technology with traditional merchandise such as drinkware represents a burgeoning intersection of utility and entertainment in product design.

## Related on Trend Hunter

- [Exclusive Punk Slushies](https://www.trendhunter.com/trends/kerplunk-kandy-grape.md)
- [Rock Band Coffee Brewers](https://www.trendhunter.com/trends/green-day-x-keurig-kiced-plus-brewer.md)
- [Punk Retail Coffee Partnerships](https://www.trendhunter.com/trends/7eleven-and-punk-bunny-coffee.md)
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