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# Outlandish African Caps
The Kenzo New Era Hats Tap African Textiles and Animal Prints

By Jonathon Brown | Published 2013-02-08 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/kenzo-new-era
References: [highsnobiety](http://www.highsnobiety.com/2013/02/07/kenzo-x-new-era-springsummer-2013-collection/) & [kenzo](https://www.kenzo.com/en/shop/men_100/caps_361/)

The Kenzo [New Era spring/summer 2013 collection](https://www.trendhunter.com/trends/new-era-cap) features a range of radically bold patterns and eccentric designs.

For those unfamiliar, Kenzo is a fashion label from Paris. Outside the box might be an understatement when it comes to describing these hats. With [outrageously intricate patterns](https://www.trendhunter.com/trends/yinka-ilori-1) and unthinkable color combinations, these are the type of hats that get noticed fast. While some hats utilize [animal prints](https://www.trendhunter.com/trends/kenny-scharf-and-axel), others utilize African textiles and resemble tribal garb.

African textiles are a unique angle to take for hats that isn't often seen. It's also interesting for a label from Paris to tap such diverse sensibilities. Some of the hats read Kenzo in big block letters, while others are made with blank fronts.

They are available at the [Kenzo online store](https://www.kenzo.com/en/shop/men_100/caps_361/).

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 23% | Activity: 35% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Gen Z, Gen Alpha, Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### What's Driving This Trend

- **Bold Patterns:** The use of radically bold patterns and eccentric designs in the Kenzo New Era hats presents an opportunity for disruptive innovation in the fashion industry.
- **African Textiles:** The incorporation of African textiles in hat designs offers a unique angle and opportunities for disruptive innovation in the fashion industry.
- **Diverse Sensibilities:** The combination of African textiles and Parisian fashion sensibilities in the Kenzo New Era hats opens up opportunities for disruptive innovation in the fashion industry.

### Who This Affects Most

- **Fashion:** The Kenzo New Era hats with their bold patterns and use of African textiles offer disruptive innovation opportunities in the fashion industry.
- **Textiles:** The incorporation of African textiles in hat designs by Kenzo presents disruptive innovation opportunities in the textile industry.
- **E-commerce:** The availability of Kenzo New Era hats at the brand's online store showcases the potential for disruptive innovation in the e-commerce industry.

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