# Boldly Patterned Japanese Fashion The New Kenzo Collection Was Debuted During Paris Fashion Week By Riley von Niessen | Published 2017-06-26 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/kenzo-collection References: [fuckingyoung.es](http://fuckingyoung.es/kenzo-ss18/) & [kenzo](https://www.kenzo.com/?fkjgnf) At this year's [Paris Fashion Week](https://www.trendhunter.com/trends/nn07) events, the Spring/Summer 2018 [Kenzo](https://www.trendhunter.com/trends/year-of-the-dragon-collection-2) collection made its debut. The French luxury house that was founded by a Japanese designer named Kenzo Takada has long been celebrated for its bold use of color and unconventional patterns, and its latest collection does not disappoint in this regard. Although there's a variety of styles and color palettes that are utilized throughout the menswear line, the most prominent looks rely on vivid hues of ocean blue, yellow, orange, green, purple, and red. These color palettes are enhanced with the label's use of statement patterns as well, which include cartoonish floral combinations, clean horizontal stripes, and loud paisley designs. The Kenzo collection never shies away from unique textural elements either, with everything from smooth silk to fuzzy material comprising the pieces. ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 84% | Activity: 42% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Bold Color Palettes:** Opportunity for fashion brands to embrace vibrant and unconventional color combinations in their collections. - **Statement Patterns:** Potential for designers to incorporate bold and eye-catching patterns into their fashion lines. - **Textural Innovations:** Chance for fashion houses to experiment with unique textural elements and materials to create standout pieces. ### Where This Applies - **Fashion:** Fashion brands can take inspiration from Kenzo's bold patterns and color palettes to create their own innovative collections. - **Textile:** Textile manufacturers can explore new materials and textures to meet the demand for distinctive fashion designs. - **Luxury Goods:** Luxury brands can differentiate themselves by offering fashion pieces with bold color palettes and statement-making patterns. ## Related on Trend Hunter - [Lunar Festivity-Inspired Fashion Capsules](https://www.trendhunter.com/trends/year-of-the-dragon-collection-2.md) - [Dynamic Aqua-Tonal Joint Footwear](https://www.trendhunter.com/trends/gelkayano-20.md) - [Pattern-Heavy Fashion Capsules](https://www.trendhunter.com/trends/needles-new-collection.md) - [Bright Color-Based Spring Fashion](https://www.trendhunter.com/trends/vowels-1.md) - [Regionally Inspired Retail Destinations](https://www.trendhunter.com/trends/kenzo-dubai.md) - [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md) - [Collaborative Fall-Ready Boot Capsules](https://www.trendhunter.com/trends/kenzo-and-hunter.md) - [Parisian Sophisticated Fall Fashion](https://www.trendhunter.com/trends/nn07.md) - [Pixelated Runway Displays](https://www.trendhunter.com/trends/pixelated.md)