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# Grungy Group Portraits
The Kenton Snake Rattle and Roll Editorial is Rocker Chic

By Jana Pijak | Published 2013-01-13 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/kenton-snake-rattle-and-roll
References: [kentonmagazine](http://kentonmagazine.com/kenton_editorials/snake-rattle-roll/?pid=943) & [kentonmagazine](http://kentonmagazine.com)

The Kenton Snake Rattle and Roll editorial features an edgy rock-and-roll aesthetic. Lensed in black and white, the in-studio image series is captured by photographer Mike Rothemberg.

The photographer captures an edgy group of models who pose in a dark and daring wardrobe of [grunge-inspired garments](https://www.trendhunter.com/trends/the-october-collection). Stylist Jamell McGill outfits the effortlessly chic crew in designer pieces from the likes of Christian Dior, [Diesel and Irregular Choice](https://www.trendhunter.com/trends/diesel-3) among a slew of others.

Showcasing a rocker-chic aesthetic, the Kenton Snake Rattle and Roll editorial highlights short leather skirts, fitted jackets and tailored coats as well as rugged denim jeans, ribbed corseting and [studded biker boot accessories](https://www.trendhunter.com/trends/rick-owens-x-dr-martens). While female models show off their choppy tresses, their male counterparts sport some bearded grooming and fierce faux-hawk coifs.

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 41% | Activity: 36% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### What's Driving This Trend

- **Edgy Grunge Fashion:** This trend presents an opportunity for fashion designers to create grunge-inspired garments while incorporating different elements of rock-and-roll fashion.
- **Black and White Photography:** The trend of using black and white photography presents an opportunity for photographers to experiment with different modes of composition and presentation.
- **Androgynous Fashion:** Androgynous fashion presents an opportunity for designers to create garments that blur the lines between gender roles and norms.

### Who This Affects Most

- **Fashion:** This trend presents an opportunity for fashion designers to create grunge-inspired garments while incorporating different elements of rock-and-roll fashion.
- **Photography:** The trend of using black and white photography presents an opportunity for photographers to experiment with different modes of composition and presentation.
- **Beauty:** The trend of androgynous fashion presents an opportunity for beauty companies to create products that cater to all genders instead of just one.

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- [90s Grunge-Inspired Fall Apparel](https://www.trendhunter.com/trends/the-october-collection.md)
