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# Bespoke Upscale Apparel
Kenny Flowers Offers Stunning Hawaiian Shirts, Resorts Looks & Swimwear

By Grace Mahas | Published 2020-08-27 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/kenny-flowers
References: [kennyflowers](https://www.kennyflowers.com/)

Kenny Flowers, the upscale clothing and lifestyle brand, recently debuted the fashion-forward Canggu Collection — a limited-edition drop featuring three [black and white shirts](https://www.trendhunter.com/trends/the-lilly-reserve-collection) inspired by Bali’s hippest beach town, Canggu.

These bespoke shirts boast single stitched collars, [soft breathable fabrics](https://www.trendhunter.com/trends/the-resort-collection), coconut buttons, and even a sunglass loop on the pocket to secure your sunglasses wherever you go. Each shirt is hand-cut to ensure the stunning patterns match. Moreover, the new Kenny Flowers Canggu Collection will appeal to conscious consumers as the shirts are [ethically made in Bali](https://www.trendhunter.com/trends/cloveify). Each shirt is available online for $79 USD.

For those looking to upgrade their mask aesthetic, the chic brand also offers vibrant, sun-inspired face coverings made from 100% soft cotton or rayon. Plus for every mask purchased, the brand will donate one in Bali (to individuals, families, and communities in need).

## Trend Insights (Trend Hunter)

- Score: 4.4/10
- Popularity: 76% | Activity: 47% | Freshness: 9%
- Audience gender: 90% men, 10% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen)

## Key Themes

### Key Themes Behind This Trend

- **Conscious Apparel:** Opportunity for ethical branding and sustainable materials in the fashion industry.
- **Bespoke Fashion:** Tailor-made clothing designs creating a niche in the upscale fashion industry.
- **Fashionable Face Masks:** Innovative face mask designs and materials becoming a new fashion accessory to complement outfits.

### Where This Applies

- **Fashion Industry:** Upscale clothing brands can set themselves apart by offering bespoke collections and prioritizing ethical practices in production.
- **Textile and Fabric Manufacturing:** Opportunity to produce sustainable and eco-friendly fabrics for the fashion industry to supplement the rising demand for ethical fashion.
- **Gift and Souvenir Industry:** Fashionable and sustainable face masks with unique designs can become popular gift items resembling travel destinations, cities, and cultures.

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