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# Sculptural Hair Wraps
Kelsey Fairhurt's Headpieces are Sold in Clear Plastic Tubes

By Mishal Omar | Published 2017-05-29 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/kelsey-fairhurst
References: [thedieline](http://www.thedieline.com/blog/2017/5/17/turn-heads-with-these-trendy-headpieces-from-kelsey-fairhurst) & [kelseyfairhurst](http://kelseyfairhurst.com/)

The designer Kelsey Fairhurst has created a series of [sculptural hair wraps](https://www.trendhunter.com/trends/3dtcable-collection) that can be used in a variety of ways, both for stylistic and practical purposes.

The headpieces are offered in a variety of different materials that range from velvet and leather, to denim and silk. They contain a flexible wire that allows them to be twisted and transformed into the shape that the wearer prefers, and can be used as an added [stylistic decoration](https://www.trendhunter.com/trends/clementine-grove) to tied up hair or as a way to keep hair pulled back. The head wraps have been purchased by major celebrities, including Beyonce, Jay Z and Erykah Badu.

Kelsey Fairhurst's head wraps are both creative and wearable, making them ideal for fashion-forward consumers.

## Trend Insights (Trend Hunter)

- Score: 3.1/10
- Popularity: 52% | Activity: 32% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### Why This Trend Is Growing

- **Sculptural Hair Wraps:** The use of sculptural hair wraps has the potential to revolutionize hairstyling, offering new and creative ways to accessorize and transform hairstyles.
- **Flexible Wire Technology:** The integration of flexible wire technology in fashion accessories opens up opportunities for versatile and customizable design solutions in various industries.
- **Wearable Art:** The popularity of Kelsey Fairhurst's head wraps highlights the growing demand for wearable art, presenting new avenues for artists to showcase their creative expressions.

### Industries Being Reshaped

- **Fashion Accessories:** The fashion accessories industry can leverage the trend of sculptural hair wraps to attract fashion-forward consumers looking for unique and innovative styling options.
- **Textile and Material Innovations:** The use of different materials, such as velvet, leather, denim, and silk, in Kelsey Fairhurst's head wraps presents opportunities for textile and material innovators to explore new applications and functionalities.
- **Celebrities and Influencer Marketing:** The endorsement of Kelsey Fairhurst's head wraps by major celebrities highlights the potential for influencer marketing in the fashion industry, providing opportunities for collaborations and brand partnerships.

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