# Kelp-Based Soup Broths These Ready-to-Serve Broths from Ocean's Halo are Made with Kelp Stock By Laura McQuarrie | Published 2017-09-15 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/kelp-stock References: [projectnosh](https://www.projectnosh.com/news/2017/oceans-halo-make-waves-broth-category) & [oceanshalo](http://oceanshalo.com/products/#seaweed-broth) On top of making a range of [flavorful seaweed snacks](https://www.trendhunter.com/trends/kelpeat-snack), Ocean's Halo is now expanding into the creation of ready-to-serve soup broths that are made with organic kelp stock. The brand's Miso Broth, [Ramen Broth](https://www.trendhunter.com/trends/bone-broth-ramen) and Thai Coconut Broth were recently unveiled at Natural Products Expo East, showcasing a range of new soup broth options that are rich in vitamins, iodine and umami flavors. The [USDA](https://www.trendhunter.com/trends/oceans-halo-broth-pods)-certified organic broths are vegan, gluten-free, sustainably farmed and made without GMO ingredients. As a number of consumers are looking to substitute or outright replace the meat-based products that they purchase, these broths are set to have particular appeal to those who are looking for something more than just chicken, beef or even regular vegetable stock. ## Trend Insights (Trend Hunter) - Score: 2.8/10 - Popularity: 23% | Activity: 54% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### What Makes This Trend Stand Out - **Plant-based Broths:** The rise in demand for plant-based alternatives to meat-based broths presents an opportunity for companies to innovate and create flavorful, nutrient-rich options like kelp-based soup broths. - **Sustainable Food:** The use of sustainably farmed ingredients, such as organic kelp stock, in ready-to-serve broths taps into the growing consumer interest in sustainable and eco-friendly food options. - **Alternative Ingredients:** The introduction of kelp as a primary ingredient in soup broths demonstrates the potential for companies to experiment with alternative ingredients and offer unique and innovative flavor profiles to customers. ### Sectors Adopting This - **Food and Beverage:** The food and beverage industry can capitalize on the rising demand for plant-based broths by offering a variety of innovative, kelp-based soup broths to cater to health-conscious and environmentally-conscious consumers. - **Health and Wellness:** Companies in the health and wellness industry can explore the benefits of kelp-based soup broths, which are rich in vitamins and iodine, as nutritious options that align with the growing consumer focus on well-being and clean eating. - **Sustainable Agriculture:** The use of organic kelp stock in ready-to-serve broths highlights the potential for the sustainable agriculture industry to leverage seaweed farming as a viable and eco-friendly solution for ingredient sourcing. ## Related on Trend Hunter - [Vegan-Friendly Broth Pods](https://www.trendhunter.com/trends/oceans-halo-broth-pods.md) - [Minimally Processed Cooking Broths](https://www.trendhunter.com/trends/stock-range.md) - [High-Protein Vegan Broths](https://www.trendhunter.com/trends/creamy-plantbased-broths.md) - [Clean-Label Sipping-Friendly Broths](https://www.trendhunter.com/trends/organic-beef-bone-broth.md) - [Clean-Label Soup Broths](https://www.trendhunter.com/trends/really-good-culinary-concentrates.md) - [Ready-to-Use Ramen Broths](https://www.trendhunter.com/trends/ramen-chicken-broth.md) - [Kelp-Infused Pasta Sauces](https://www.trendhunter.com/trends/fortified-pasta-sauces.md) - [Kelp-Based Meatballs](https://www.trendhunter.com/trends/kelp-meatballs.md) - [Collagen-Infused Instant Ramen](https://www.trendhunter.com/trends/super-ramen.md)