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# Arousing Angel Ads
The New Kelly Brook Lynx Excite Campaign Will Have You Hot and Bothered

By Summer Luu | Published 2011-02-23 | Naughty
Source: Trend Hunter, https://www.trendhunter.com/trends/kelly-brook-lynx-excite
References: [popoholic](http://www.popoholic.com/2011/02/21/kelly-brook-will-definitely-excite/) & [lynxeffect](http://www.lynxeffect.com/uk/home/lynx-excite/)

The new Kelly Brook Lynx Excite ad campaign mixes heaven and sultry sins together in an angelic commercial of tantalizing sex appeal.

The Lynx (aka Axe to North Americans) [posters and commercial](https://www.trendhunter.com/trends/scratchandsniff-ooh-campaign) feature sexy babe Kelly Brook for the [new deodorant](https://www.trendhunter.com/trends/smells-like-a-date) called 'Excite.' Take a look at the naughty angel video and see how "excited" you get over the Kelly Brook Lynx Excite commercial. It's drool-worthy look, so you may want to wear a bib.

## Trend Insights (Trend Hunter)

- Score: 6.6/10
- Popularity: 90% | Activity: 100% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Naughty](https://www.trendhunter.com/naughty)

## Key Themes

### Key Themes Behind This Trend

- **Sensual Ad Campaigns:** Marketers in the personal care industry can craft ad campaigns that are sensual and tantalizing in order to increase brand awareness and customer engagement.
- **Celebrity Endorsements:** Brands in the personal care industry can tap into the power of celebrity endorsements to draw attention to their products and increase sales.
- **Marketing Taboo Products:** Marketers in the personal care industry can experiment with incorporating taboo or controversial themes into their campaigns in order to garner attention and generate buzz.

### Where This Applies

- **Personal Care:** The personal care industry can leverage sensual and provocative advertising techniques to market deodorant and other scent-related products.
- **Celebrity Endorsement:** Celebrities and influencers in the beauty and personal care industry can partner with brands to elevate brand awareness, expand reach, and increase revenue.
- **Marketing and Advertising:** Marketing and advertising firms can assist personal care brands in creating bold, groundbreaking campaigns that push the envelope and grab attention.

## Related on Trend Hunter

- [Humorous Mens Fragrance Campaigns](https://www.trendhunter.com/trends/axe-campaign.md)
- [Attraction-Building Fragrance Ads](https://www.trendhunter.com/trends/fit-check-by-axe.md)
- [Celebrity-Backed Fragrance Ads](https://www.trendhunter.com/trends/axe-1.md)
- [Interactive Grooming Brand Pop-Ups](https://www.trendhunter.com/trends/lower-body-spray.md)
- [Catnip-Infused Fragrances](https://www.trendhunter.com/trends/lynx-with-catnip.md)
- [Refined Body Spray Scents](https://www.trendhunter.com/trends/lynx-fine-fragrance-collection.md)
- [Ultra-Fresh Cosmetic Fragrances](https://www.trendhunter.com/trends/lynx-jungle-fresh.md)
- [Gen Z Fragrance Campaigns](https://www.trendhunter.com/trends/fine-fragrance-collection.md)
- [Men-Focused Deodorant Campaigns](https://www.trendhunter.com/trends/smells-like-a-date.md)
