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# Art Updated Games
Iconic Keith Haring Design Featured on Paul Smith Dominoes

By Christina Butty | Published 2009-08-31 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/keith-haring-design-dominoes-paul-smith
References: [luxist](http://www.luxist.com/2009/08/29/keith-haring-domino-set-by-vilac/) & [paulsmith](http://www.paulsmith.co.uk/paul-smith-gifts-315/paul-smith-keith-haring-wooden-domino-set-r9sr-vila-9266-o/product.html?LproductId=15940)

This domino set is a double whammy! Not only does it feature the [iconic artwork of Keith Haring](https://www.trendhunter.com/trends/timex-t80-keith-haring) but it is brought to us all by iconic British Fashion Designer Paul Smith.

Dominoes have been around forever and are a favorite among many. Retailing for only £40, this Keith Haring and Paul Smith [Domino set](https://www.trendhunter.com/trends/domino-pendant) is a fun update on the [classic game](https://www.trendhunter.com/trends/tokidoki-edition-monopoly). It has been produced by Vilac if you are looking for it.

## Trend Insights (Trend Hunter)

- Score: 1.7/10
- Popularity: 5% | Activity: 38% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Design](https://www.trendhunter.com/design)

## Key Themes

### Why This Trend Is Growing

- **Art-influenced Game Designs:** Incorporating iconic artwork into classic games presents an opportunity to attract new customers and create buzz around the product.
- **Collaborations Between Famous Artists and Designers:** Pairing up with notable creatives can offer a new spin on traditional products and generate interest among a wider audience.
- **Retro-inspired Board Games and Activities:** With a resurgence of nostalgia, updating classic games with vintage themes and designs can appeal to both new and old customers alike.

### Industries Being Reshaped

- **Board Game Industry:** New designs and themes can help companies differentiate themselves and appeal to a wider range of consumers.
- **Art and Design Industry:** Collaborating with brands on product designs can offer new opportunities for exposure and revenue streams for artists and designers.
- **Retail Industry:** Offering unique and updated products can help retailers stand out in a crowded market and attract customers looking for one-of-a-kind items.

## Related on Trend Hunter

- [Artwork-Covered Tech Products](https://www.trendhunter.com/trends/lexon-x-keith-haring-collection.md)
- [Artful Elevated Litter Boxes](https://www.trendhunter.com/trends/doggy-bathroom-1.md)
- [Redefined Sculptural Games](https://www.trendhunter.com/trends/another-kingdom.md)
- [Luxury Game Sets](https://www.trendhunter.com/trends/luxury-board-game.md)
- [Reimagined Colorful Furniture Series](https://www.trendhunter.com/trends/reimagined-by-paul-smith.md)
- [Streetwear-Branded Dartboards](https://www.trendhunter.com/trends/dartslive-home-set.md)
- [Limited Ceramic Poker Sets](https://www.trendhunter.com/trends/wpt-arsham-poker-set.md)
- [Luxury Block Games](https://www.trendhunter.com/trends/bottega-veneta-jenga.md)
- [Board Game-Inspired Show Sets](https://www.trendhunter.com/trends/pompidou-show.md)
