# Avant-Garde Alabaster Editorials Kei Kondo's White Page Story is Conceptual and Visually Striking By Jana Pijak | Published 2014-10-28 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/kei-kondo References: [glass-book](http://www.glass-book.com/v2/white-page/) & [keikondo](http://www.keikondo.com/) Photographer Kei Kondo captures 'White Page', a striking editorial for style publication Glassbook Magazine. The fashion story features Wilhemina model Jessica F. who is outfitted by stylist Yuiko Ikebata for the story. Yuiko dresses his muse in a wardrobe of [avant-garde and conceptual pieces](https://www.trendhunter.com/trends/hm-x-glenn-martens) with a Victorian flair. The pieces range from [ruffled dresses and ballet slippers](https://www.trendhunter.com/trends/wild-rose-sparrow) to sculptural shoulder shrugs and high-necked frocks. Make up artist Ryosuke Yamazaki creates model Jessica's icy beauty looks while the shoot's hair stylist Yasu Nakamura is responsible for her wild and beachy locks. Glassbook Magazine's 'White Page' story is photographer Kei Kondo's latest exclusive for the publication. The story embodies [femininity](https://www.trendhunter.com/trends/songs-of-siren) and highlights looks from American Apparel, Carolina Amato and Saphir East by Mahna Mahna among other labels. Image Credit: Kei Kondo ## Trend Insights (Trend Hunter) - Score: 4.2/10 - Popularity: 67% | Activity: 51% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### Key Themes Behind This Trend - **Avant-garde Fashion:** Exploring innovative and conceptual designs in the fashion industry. - **Editorial Photography:** Utilizing visually striking and creative storytelling techniques in fashion photography. - **Victorian-inspired Fashion:** Reviving and reinterpreting traditional Victorian fashion elements in modern designs. ### Where This Applies - **Fashion Retail:** Opportunity for retailers to showcase avant-garde and conceptual fashion collections. - **Photography Services:** Providing specialized editorial photography services that offer visually striking visual narratives. - **Fashion Accessories:** Producing accessories inspired by Victorian fashion to cater to the growing demand for unique and nostalgic pieces. ## Related on Trend Hunter - [Monochrome Fashion Campaigns](https://www.trendhunter.com/trends/jiyongkim-fw25.md) - [Modern Minimalist Apparel Collections](https://www.trendhunter.com/trends/auteur-studios-latest-summer-edit.md) - [Statement-Making Fall Collections](https://www.trendhunter.com/trends/auteur-studios-fall-2025.md) - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md) - [Concept Eyewear Campaigns](https://www.trendhunter.com/trends/bouquet-collection-1.md) - [Concept-Driven Retail Experiences](https://www.trendhunter.com/trends/miya-ando-x-saint-laurent.md) - [Cinematic Fashion Campaigns](https://www.trendhunter.com/trends/alessandro-micheles.md) - [Intricate Bridal Designs](https://www.trendhunter.com/trends/heli-kalkstein.md) - [All-White Contemporary Retail Designs](https://www.trendhunter.com/trends/white-is-good-shop.md)