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# Captivating Latte-Inspired Frafrances
Risala Showcased Kefi Latte at Cosmoprof Bologna

By Kalin Ned | Published 2026-03-30 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/kefi-latte
References: [instagram](https://www.instagram.com/p/DWgXuf7mRAB/) & [risala.ae](https://risala.ae/products/elite-kefi-latte?_pos=1&_sid=50b5bd30d&_ss=r)

![Captivating Latte-Inspired Frafrances](https://cdn.trendhunterstatic.com/thumbs/606/kefi-latte.jpeg)

[Risala](https://www.trendhunter.com/trends/fragaby-collection) presented its fragrance Kefi Latte at [Cosmoprof Bologna](https://www.trendhunter.com/trends/radiant-silk). This scent draws inspiration from the experience of a freshly brewed latte and is geared to become a standout in the brand's portfolio.

Kefi Latte combines roasted coffee, creamy sweetness, caramel, vanilla, and warm woods into a [gourmand composition](https://www.trendhunter.com/trends/boujee-kitty-caramel-milk) that feels both comforting and refined. Risala positions this sensory experience to appeal to individuals who are increasingly drawn to scents that evoke the familiar and the intimate. Kefi Latte does so by evoking the warmth and comfort that stem from a universally recognizable daily ritual — the coffee break.

At Cosmoprof Bologna, Risala reported that its Kefi Latte fragrance captured consumer-generated attention from distributors, influencers, and international buyers.

Image Credit: Risala

## Trend Insights (Trend Hunter)

- Score: 7.3/10
- Popularity: 73% | Activity: 75% | Freshness: 71%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### What Makes This Trend Stand Out

- **Latte-inspired Fragrances:** Blending roasted coffee, creamy gourmand accords and warm woods is reshaping niche fragrance profiles toward everyday-comfort scents that bridge food and perfumery.
- **Ritual-based Scent Marketing:** Fragrances tied to familiar daily rituals like the coffee break are emerging as emotional anchors that can drive deeper consumer attachment and repeat purchase patterns.
- **Influencer-driven Fragrance Adoption:** Social amplification from distributors, influencers and international buyers is accelerating discovery cycles and enabling rapid global scaling of novel scent launches.

### Sectors Adopting This

- **Perfumery and Beauty:** Introducing food-inspired gourmand lines presents a pathway to diversify portfolios and challenge traditional floral-orientated category norms.
- **Food and Beverage Partnerships:** Co-branded offerings and scent-led product extensions create potential for cross-category experiences that blur the line between consumable and olfactory products.
- **Hospitality and Retail Environments:** Ambient scenting based on comforting coffee accords can transform customer experience strategies by linking retail or hotel atmospheres to recognizable daily rituals.

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