# Dippable Fudge Cookies Keebler's Fudge Stripes are Packaged with Marshmallow-Flavored Dip By Laura McQuarrie | Published 2021-10-14 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/keeblers-fudge-stripes References: [foodbusinessnews.net](https://www.foodbusinessnews.net/media/photos/4313-new-products-at-the-nacs-2021-show/) & [keebler](https://www.keebler.com/en/sweet-treats/)  [Keebler's](https://www.trendhunter.com/trends/fudge-stripes-dipmmms) Fudge Stripes s'mores reinvent the classic cookie in a snackable format with marshmallow-flavored dip. The crispy cookies can be found in 1.5-ounce packages that are perfect for taking on the go or enjoying as a quick indulgence at home after school or during work. The Fudge Stripe Dipm's can be enjoyed as a nostalgic snack for all ages and they tap into the demand for snacks with crunchy textures and [dippable formats](https://www.trendhunter.com/trends/goodunkers). This new offering from the [Ferrara Candy Co.](https://www.trendhunter.com/trends/fudge-cookies) is a sweet treat that remixes the original cookies made with real fudge. The decadent Keebler Fudge Stripe Dipm's can also be found in a variety for dipping the cookies into liquid Keebler fudge. ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 31% | Activity: 55% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Dippable Snacks:** Expanding the trend of snacks with dippable formats through novelty pairings and flavor offerings. - **Reinvented Classics:** Innovating on classic snacks such as cookies by adding unique flavors and pairings to attract a modern audience. - **Convenient Indulgence:** Meeting the demand for convenient snacks for on-the-go indulgence through portable packaging and single-serve options. ### Industries Being Reshaped - **Snack Foods:** Snack food companies can look to implement dippable formats and reinvent classic snacks to attract a younger demographic. - **Confectionery:** Confectionery companies can capitalize on the trend of indulgent snacks by creating unique pairings and flavors for consumers looking for a sweet treat. - **Packaged Foods:** Packaged food companies can create portable and single-serve options for consumers looking for convenient indulgent snacks on-the-go. ## Related on Trend Hunter - [Cookie-Inspired Fudge Snacks](https://www.trendhunter.com/trends/fudge-stripes-dipmmms.md) - [Crispy Rich Fudge Cookies](https://www.trendhunter.com/trends/keebler-fudge-stripes-double-fudge-cookies.md) - [Extra-Chocolatey Fudge-Filled Cookies](https://www.trendhunter.com/trends/keebler-chips-deluxe-fudgy.md) - [Strawberry Fudge Cookies](https://www.trendhunter.com/trends/chocolate-fudge-covered-strawberry.md) - [Character-Inspired Sandwich Cookies](https://www.trendhunter.com/trends/keebler-el-fudge-choco-vanilla-cookies.md) - [Mouthwatering Festive Cookie Releases](https://www.trendhunter.com/trends/the-keebler-company.md) - [Fudge-Covered Gingerbread Cookies](https://www.trendhunter.com/trends/keebler-gingerbread-fudge-strips.md) - [Vibrant Halloween-Themed Cookies](https://www.trendhunter.com/trends/keebler-spookie-fudge-stripes-cookies.md) - [Hybrid Brownie Cookie Treats](https://www.trendhunter.com/trends/brownie-cookies.md)