# Tie-Dye Kick Collaborations The Keds x Urban Outfitters Sneakers are Brightly Beaming By Courtney Scharf | Published 2012-06-15 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/keds-x-urban-outfitters References: [refinery29](http://www.refinery29.com/keds-urban-outfitters) & [urbanoutfitters](http://www.urbanoutfitters.com/urban/catalog/productdetail.jsp?id=24406589) These tie-dyed, playful kicks are the new [Keds](https://www.trendhunter.com/trends/keds-x-monster-high) x [Urban Outfitters](https://www.trendhunter.com/trends/the-kick-case) sneakers, which are hitting stores this season. Sure to inject some much-welcomed color into buyer's wardrobes, this pair of shoes boasts a ton of personality and are sure to brighten up any drab outfit. Adopting the endlessly classic and comfortable iconic style of Keds with the cooler-than-cool style of Urban Outfitters, this is a mash-up of awesome proportions. With a slight 80s feel (without being too over the top), the pair balances a bold pattern with a [classic footwear silhouette](https://www.trendhunter.com/trends/sunnei-x-camper-pelotissima-collection). Sure to add some joy to the feel of any outfit, these laced-up lovely kicks will have shoppers stepping out in style. ## Trend Insights (Trend Hunter) - Score: 4.5/10 - Popularity: 57% | Activity: 71% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Tie-dye Fashion:** The trend of tie-dye fashion will continue to grow and thrive, inspiring other brands to collaborate and come up with unique designs for future products. - **Iconic Collaborations:** More iconic collaborations will arise as brands continue to team up and come up with innovative products that cater to the younger market. - **Streetwear Style:** Streetwear style will continue to dominate the fashion industry, with more brands incorporating streetwear elements into their products to appeal to younger consumers. ### Where This Applies - **Fashion Industry:** The fashion industry will continue to thrive as more unique collaborations and designs emerge, catering to younger fashion enthusiasts. - **Footwear Industry:** The footwear industry will continue to grow and innovate, with more brands collaborating and coming up with unique designs to stay relevant in a highly competitive market. - **Retail Industry:** The retail industry will continue to evolve as brands experiment with collaborations and unique designs to appeal to younger consumers who are always on the lookout for something new and exciting. ## Related on Trend Hunter - [Limited-Edition Urban Sneakers](https://www.trendhunter.com/trends/uneek-sneaker.md) - [Summer-Ready Pastel Sneakers](https://www.trendhunter.com/trends/adidas-sneakers-1.md) - [Thematic Ombre-Effect Sneakers](https://www.trendhunter.com/trends/wicked-hightop-sneakers.md) - [Colorful Personality Sneakers](https://www.trendhunter.com/trends/wool-cruiser-sneakers.md) - [Joyfully Patterned Collaborative Footwear](https://www.trendhunter.com/trends/crocs-and-marimekko.md) - [Colorful Patchwork Collab Sneakers](https://www.trendhunter.com/trends/sambae-sneaker.md) - [Spooky Back-to-School Footwear](https://www.trendhunter.com/trends/keds-x-monster-high.md) - [Pastel Easter-Ready Sneakers](https://www.trendhunter.com/trends/the-adidas-samba-og.md) - [Drink Mix Activewear Partnerships](https://www.trendhunter.com/trends/koolaid-and-nike.md)