# Prettily Preppy Fashion The Keds Spring 2012 Apparel Collection is Casually Chic Like the Shoes By Meghan Young | Published 2012-05-18 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/keds-spring-2012-apparel References: [fashionologie](http://www.fashionologie.com/Keds-Clothing-Opening-Ceremony-Spring-2012-Lookbook-23149387) & [keds](http://www.keds.com) The [Keds](https://www.trendhunter.com/trends/keds-x-monster-high) Spring 2012 Apparel lookbook is a great introduction to this shoe company's foray into clothing designs, especially for those who were not aware that this was something they were doing. Just like their iconic shoes, the clothing line is chock-full of pretty preppy styles that are clean-lined and feminine with a dash of whimsy. Rife with sporty tank dresses, peg-leg pants, [colorblock knits](https://www.trendhunter.com/trends/gap-and-den) and delicate Swiss dot blouses, the Keds Spring 2012 Apparel collection and catalog does have a [vintage flair](https://www.trendhunter.com/trends/reebok-x-kodak) as well. It offers the perfect pieces for an easy-going, warm-weather weekend--the type that happen to be coming along more often from here on out. The Keds Spring 2012 Apparel collection will be available only at Opening Ceremony. ## Trend Insights (Trend Hunter) - Score: 5.5/10 - Popularity: 90% | Activity: 67% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Preppy Fashion:** Incorporate preppy styles in designs for spring 2022 clothing lines. - **Vintage Flair:** Use vintage-inspired clothing as a theme for upcoming clothing collections. - **Sporty Chic:** Combine sporty elements with casual wear to create fashionable everyday looks. ### Where This Applies - **Fashion Industry:** Create clothing collections using preppy, vintage-inspired, and sporty chic styles for upcoming seasons. - **Retail Industry:** Introduce preppy, vintage-inspired, and sporty chic clothing collections in stores and online for customers to purchase. - **Marketing Industry:** Market preppy, vintage-inspired, and sporty chic clothing collections to customers through digital marketing, influencers, and social media campaigns. ## Related on Trend Hunter - [Transitional Spring Collections](https://www.trendhunter.com/trends/splendid-srping-2025.md) - [Whimsical Spring Apparel](https://www.trendhunter.com/trends/Anna-Suis-SpringSummer-2025.md) - [Eclectic Preppy Summer Apparel](https://www.trendhunter.com/trends/beams-plus-2.md) - [Refined Spring-Ready Collections](https://www.trendhunter.com/trends/2024-springsummer-uniqlo-c-collection.md) - [Elevated Casual Spring Collections](https://www.trendhunter.com/trends/robert-barakett-spring.md) - [Chic Tennis-Core Apparel](https://www.trendhunter.com/trends/courtside-collection.md) - [Summer-Ready Graphic Apparel](https://www.trendhunter.com/trends/heydude.md) - [Whimsical Patterned Diverse Fashion](https://www.trendhunter.com/trends/kate-spade-and-target.md) - [Girlhood-Inspired Clothing Drops](https://www.trendhunter.com/trends/peachy-dens-sweet-cheeks.md)