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# Shirt Fabric Kicks
The KEDS 2010 Spring/Summer Collection Makes Feet the Focus

By Robyn Currie | Published 2010-05-28 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/keds-2010-spring-summer
References: [hypebeast](http://hypebeast.com/2010/05/keds-2010-springsummer-collection-champion-chukka/) & [keds](http://www.keds.com)

The KEDS 2010 Spring/Summer collection has dropped and it is chock-full of kicks that will be as great on a boat as they are on the street.

This [capsule collection](https://www.trendhunter.com/trends/petals-pearls) includes both [chukka and champion styles](https://www.trendhunter.com/trends/collegiate-footwear-collection), and a variety of patterns in different colorways. Although some styles were previously only available in Japan, the KEDS 2010 Spring/Summer will be fully unveiled at limited stores throughout the U.S. in the coming weeks.

**Implications** - Personally, it's hard for me to look at the KEDS 2010 Spring/Summer Collection and not imagine myself in many of these kicks. Not only do they exude the 'classic' aesthetic that excites streetwear aficionados around the world, they also have a classy feel that makes wearing these shoes with dress clothes plausible. That, my friends, is versatility.

## Trend Insights (Trend Hunter)

- Score: 3.0/10
- Popularity: 51% | Activity: 30% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### Why This Trend Is Growing

- **Versatile Footwear:** The KEDS 2010 Spring/Summer Collection showcases versatile footwear that can be worn with both streetwear and dress clothes, creating new style possibilities.
- **Limited Edition Collections:** The release of limited edition collections, like the KEDS 2010 Spring/Summer Collection, creates a sense of exclusivity and urgency among sneaker enthusiasts, driving demand.
- **International Influences:** The inclusion of styles previously only available in Japan in the KEDS 2010 Spring/Summer Collection highlights the growing trend of incorporating international influences into footwear design.

### Industries Being Reshaped

- **Footwear:** The versatile and stylish designs of the KEDS 2010 Spring/Summer Collection present opportunities for innovative footwear brands to tap into the growing demand for versatile and fashionable sneakers.
- **Fashion Retail:** The release of limited edition collections, like the KEDS 2010 Spring/Summer Collection, can create excitement and drive foot traffic to retail stores, offering opportunities for fashion retailers to boost sales.
- **Fashion Design:** The international influences seen in the KEDS 2010 Spring/Summer Collection highlight the opportunity for fashion designers to incorporate diverse cultural elements into their designs, appealing to a wider range of consumers.

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