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# Headphone-Branded Bags
KebecSon Packaging Realistically Represents the Store's Stock

By Amelia Roblin | Published 2012-12-14 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/kebecson-packaging
References: [lovelypackage](http://lovelypackage.com/kebecson/) & [dentsubos](http://www.dentsubos.com/)

A passing consumer would have little doubt about the types of products sold and placed in KebecSon packaging. Instead of opting for low-quality logo-printed plastic bags, the company opted to produce top notch [shopping bags](https://www.trendhunter.com/trends/neighborhood-and-ll-bean) that advertise effectively and appeal for future use.

Crisp white paper was used to make these rectangular totes and the treatment of them is minimal in general. KébecSon is printed towards the bottom, small yet discernible but the visual element that really catches the eye is the clever trick played with the handles.

DentsuBos Studio put [thin black plastic straps](https://www.trendhunter.com/trends/trompe-loeil-bags) on both sides of KebecSon packaging. Underneath these, a photograph of the lower half of a [headset](https://www.trendhunter.com/trends/tozo) completes the bowing handles, producing the illusion of a life-size audiophile accessory materializing from printed form.

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 43% | Activity: 57% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### What Makes This Trend Stand Out

- **Branded Packaging:** Companies are using branded packaging to effectively advertise their products and appeal to customers for future use.
- **Minimalistic Designs:** Brands are opting for minimalistic designs to enhance the visual appeal of their packaging.
- **Illusionary Elements:** Innovative packaging designs are incorporating illusionary elements, creating a lifelike representation of the product.

### Sectors Adopting This

- **Retail:** Retailers can leverage branded packaging to create a memorable and appealing shopping experience for their customers.
- **Consumer Electronics:** The consumer electronics industry can explore minimalistic designs in packaging to create a sleek and modern image for their products.
- **Marketing and Advertising:** The marketing and advertising industry can take advantage of illusionary packaging elements to create captivating and attention-grabbing campaigns for their clients.

## Related on Trend Hunter

- [Earbud-Inspired Backpack Designs](https://www.trendhunter.com/trends/airpack-backpack.md)
- [Oversized Earbud Backpacks](https://www.trendhunter.com/trends/airpack.md)
- [Sleek Audio Bag Designs](https://www.trendhunter.com/trends/speaker-bag-and-mixer-bag.md)
- [Minimalist Supply Packaging](https://www.trendhunter.com/trends/optimal-home.md)
- [Grocery Bag Runway Accessory](https://www.trendhunter.com/trends/march-packable-tote-bag.md)
- [Striking E-Commerce Packaging](https://www.trendhunter.com/trends/maksim-arbuzov.md)
- [Absurdly Tiny Culinary Bags](https://www.trendhunter.com/trends/knorrs-mini-bouillon-bag.md)
- [Industrial Design Earbuds](https://www.trendhunter.com/trends/braun-wireless-earbuds.md)
- [Contemporary Tea Packaging](https://www.trendhunter.com/trends/chaiboy.md)
