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# Icy Blue Basketball Shoes
The KD10 City Edition Matches with Nike's Upcoming Jersey Collection

By Joey Haar | Published 2017-12-28 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/kd10-city-edition
References: [kicksstore.eu](https://kicksstore.eu/buty-nike-zoom-kd-10-city-edition-897815-402.html)

The time to complain about Kevin Durant's migration to the [Golden State Warriors](https://www.trendhunter.com/trends/golden-kiss), the best team in the league at the time and now an unstoppable and joy-destroying juggernaut, has long since passed, so the best recourse is to ogle over the new KD10 City Edition basketball shoes from [Nike](https://www.trendhunter.com/trends/year-of-the-dragon-colorway). The vibrant blue shoes feature a durable, springy sole, gaudy splashes of color, and a tongue with an flowing drawing of the Golden Gate bridge.

The KD10 City Edition kicks come in conjunction with the recent announcement of City Edition jerseys for all 30 teams in the [NBA](https://www.trendhunter.com/trends/city-edition-uniforms). The Nike project set out to design jerseys that speak to the specific flavors, cultures, and concepts associated with each NBA city. Considering the massive impact of Chinese, Japanese, and Korean culture on San Francisco and the Bay Area, its no surprise that the KD10 City Editions highlight Asian styles.

## Trend Insights (Trend Hunter)

- Score: 3.6/10
- Popularity: 59% | Activity: 41% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### What's Driving This Trend

- **City Edition Jerseys:** Creating unique designs for NBA jerseys based on the specific flavors, cultures, and concepts associated with each city.
- **Basketball Shoe Design:** Designing basketball shoes with distinctive elements and features that cater to the preferences of athletes and fans alike.
- **Cultural Influences in Fashion:** Highlighting and incorporating specific cultural elements and styles into fashion lines and products.

### Who This Affects Most

- **Sportswear Industry:** Creating innovative products such as jerseys and shoes that cater to the preferences of athletes and fans.
- **Fashion Industry:** Incorporating cultural elements and styles into fashion products to create unique and authentic designs.
- **Athletic Footwear Market:** Introducing basketball shoes with unique and customizable features to stand out from competitors and attract consumers.

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