Every bag of Kazoo Snacks is made with 40% upcycled corn germ, which helps to put by-products from the corn starch industry to good use. As such, the brand's use of upcycled ingredients is said to save at least 20 gallons of water per bag. This detail is called out on the brand's packaging with a badge, and it helps to highlight the fact that it takes an immense amount of corn to meet the demand for tortilla chips. By the brand's calculations, "It currently takes 180 billion gallons of water to grow enough corn to meet this demand—with not a single drop of water spared."
Unlike traditional tortilla chip companies that rely on virgin corn growth, Kazoo Snacks sets itself apart as the first water-saving tortilla brand by reclaiming and repurposing corn germ that would otherwise be used as animal feed.