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# Celeb-Obsessed Rain Gear
Etsy User Kayci Wheatley Creates Vivid Pop Culture Umbrellas

By Jana Pijak | Published 2014-08-14 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/kayci-wheatley-umbrella
References: [etsy](https://www.etsy.com/listing/195595910/ryan-gosling-hey-girl-umbrella-original?ref=shop_home_active_10) & [etsy](https://www.etsy.com/shop/kayciwheatley?section_id=13378866&ref=shopsection_leftnav_8)

Ryan Gosling, David Bowie and Prince are featured in artist and [Etsy](https://www.trendhunter.com/trends/etsy-and-kacey-musgraves) user Kayci Wheatley's umbrella design series. The painter was inspired to create [pop art prints](https://www.trendhunter.com/trends/joopiter) of each of the stars and later transformed these vivid graphics into kaleidoscopic [umbrella canvases](https://www.trendhunter.com/trends/original-duckhead).

The result is a collection of 3 celeb-obsessed umbrellas that pay homage to your favorite stars. Whether a fan of David Bowie's Iggy Stardust alter-ego, Ryan Gosling's good looks or Prince's ever-changing persona, you are sure to turn heads when sporting one of these products on a rainy day.

The umbrellas are made from 100% polyester pongee fabric that is both durable and waterproof. Kayci Wheatley's rain accessories also open up to a 37" span and block water while making a style statement.

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 62% | Activity: 57% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media)

## Key Themes

### Why This Trend Is Growing

- **Pop Culture Umbrellas:** Creating umbrellas featuring popular celebrities and iconic figures, offering a unique way to express fandom and personal style in rainy weather.
- **Customized Rain Accessories:** Designing personalized and vibrant rain gear, allowing individuals to showcase their favorite stars and express their individuality even in bad weather.
- **Kaleidoscopic Umbrella Designs:** Incorporating vivid and colorful graphics into umbrella designs, providing a visually stunning and eye-catching accessory for rainy days.

### Industries Being Reshaped

- **Fashion and Accessories:** Utilizing popular culture and personalization in rain gear, bridging the gap between fashion and function.
- **Art and Design:** Exploring creative and artistic applications in umbrella design, creating visually striking pieces that transform rainy days into opportunities for self-expression.
- **E-commerce and Marketplace:** Leveraging online platforms like Etsy for unique and customized rain gear, offering consumers a wide array of options to choose from and support independent artists.

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